"Science and Technology Innovation Board Daily" (Shanghai, editor Song Ziqiao) news, the hot sales of hardware products have made Apple once again hand over a beautiful financial report. In the first quarter of fiscal 2022, apple's other flagship hardware products except the iPad exceeded market expectations: the iPhone achieved revenue of $71.63 billion, and the market expected $67.74 billion, an increase of 9.2% year-on-year; Mac revenue of $10.85 billion, analysts expected $9.53 billion, up 25% year-on-year.
Apple CEO Tim Cook said that the market demand for the entire iPhone 13 product line is very large, and in the long run, "Apple is very optimistic about the iPhone." In addition, in terms of supply chain tension, the first and second fiscal quarters are more serious than the fourth fiscal quarter of the previous fiscal year, and the situation in the second fiscal quarter will be alleviated compared with the first fiscal quarter.
It is worth noting that Apple's product sales not only directly affect the company's own revenue, but also link with the performance of supply chain companies. At present, the domestic consumer electronics index is still oscillating at a high level (see the chart below), and Apple's unexpected performance is expected to boost the market's confidence in the Apple industry chain.
After a long correction, Apple's core suppliers have re-entered the field of vision of public funds. According to the research report data recently released by Huang Leping, an analyst at Huatai Securities, after a quarterly adjustment, in Q4 2021, driven by the double drive of the iPhone 13 series of best-selling and "meta-universe + Apple MR expectations", the Apple industry chain leader represented by Luxshare Precision, Goertek shares, and Pengding Holdings has received a significant increase in public funds.
Among them, whether it is from the perspective of the stock market value of the public fund in the 4Q21 electronic sector, or from the number of funds held by the public fund in the 4Q21 electronic sector, Luxshare Precision ranks first, and Goertek shares always appear in the Top5. However, the attitude of institutions to Lixun Precision has diverged, and the public offering has increased its holdings significantly but there has been an outflow of funds from the north, mainly for the latter to profit.
New products are poised to add momentum to the fruit chain
This year, Apple will continue to update the existing product line, including iPhone 14, Air Pods Pro and Watch new products equipped with a new generation of chips, the latest product or the cheapest Apple 5G mobile phone - the third generation of iPhone SE, equipped with self-developed chips of the Mac mini or MacBook Air may also be unveiled, the high-profile AR glasses are expected to be released at the end of this year or early next year.
In this regard, Huang Leping believes that with the start of iPhone SE 3 stocking and some orders deferred until Q1 this year, the peak season momentum is expected to continue, and it is expected that Apple's shipments in 2022 will be expected to reach 246 million units, an increase of 6.5% year-on-year, and the global market share will be 17.6%, a record high.
Shen Dai, an analyst at SPDB International, further said that he was optimistic about the domestic Apple industry chain. The analyst said that the current Chinese mainland supplier leader began to expand in depth to the supply chain, and initially opened up the downstream assembly link, with the basic ability of international large-scale electronic manufacturing assembly and services, there is an opportunity to promote the increase of their own output value and profit thickening by establishing a downstream assembly platform, and build a moat. At the same time, it can also use its own platform capabilities to help electronic brands such as Apple reduce the pressure of growing and complex supply chain management. "Apple's hardware products are both basic and incremental for China's supply chain."
Among the A-share manufacturers, Pengding Holdings and Dongshan Precision are Apple FPC suppliers, with the release of iPhone SE 3, the capacity utilization rate of Q1 companies this year is expected to further increase; Ultrasonic Electronics is Apple PCB supplier; Lens Technology supplies cover glass and metal hub; Desai Battery and Sunwoda supply batteries; Changdian Technology and USI Electronics are SIP/aip packaging manufacturers.
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