Welcome to the "Big Eye Observation" column. This column will bring together interesting and informative hot content in the industry, and everyone is welcome to watch it every week.
01 Mobile phone manufacturers squeeze the car market, Geely to attack and defend its own business
In the past two years, intelligent cars have become more and more popular, and many technology manufacturers, such as Xiaomi, Baidu, Ali, etc., have entered the car industry. Although these manufacturers do not have car-making technology, they have a lot of high-tech technology, which makes many traditional car companies even become the "foundry" of technology companies.
Since mobile phone manufacturers can enter the field of car manufacturing, why can't car companies also make mobile phones themselves? In September last year, Geely announced that it would build its own smartphone, and this year it was reported that it would acquire Meizu mobile phones.
It's not as fast as buying one to make your own phone! Throughout the history of the development of Internet giants, people like Facebook and Match Group have not expanded their businesses through acquisitions. And Meizu was also the backbone of domestic mobile phones, and the skinny camel was bigger than the horse. Personally, I think this is Geely's attack as a defense, not to let itself lose in the competition with science and technology manufacturers.
02 The field of mobile phones entering the game is not to invest money in vain, but to build a future intelligent hub
Geely is the leader in domestic cars, a car price of about 200,000, and a hand up to about 10,000 yuan, and now the mobile phone market has been relatively saturated, this time into the mobile phone field will not invest in vain?
The future is the era of the Internet of Everything, and the mobile phone is the center of this Internet of Everything. Although it is now said that intelligent cars are the next generation of mobile terminals, cars can only be limited to travel scenarios, and still cannot replace the status of mobile phones in people's lives. Taking the mobile phone as the center, building a closed-loop scene of people-car-home is the best solution.
Geely also wants to enter the mobile phone field to create a user ecology and form its own corporate moat. In addition to Geely, great wall and other car companies have also started loT business to create their own watches. It can be seen that mobile phone manufacturers and car companies are creating their own ecological closed loops.
The automotive market is an industry that is facing drastic change, and there are many uncertainties, and likewise, there are many opportunities. Enterprises in this industry are also competing with the resources they have, including technical capabilities, capital capabilities, and user bases. The more resources you have, the better your chances of winning on this track.
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