A qualified digital blogger must have 1, 2, 3, 4, 5, 6, 7 mobile phones

Do you have a vivo phone?

Although there is a gap with professional digital bloggers, compared with ordinary consumers, I am still very confident in the number of mobile phones. But even if I am an editor who even has a special folding screen mobile phone for chasing dramas in the bathroom, I still make a mistake in front of vivo Pad: all kinds of efficient collaboration functions must be matched with vivo or iQOO mobile phones.

The bigger island is still the island

At last year's Huawei all-scenario new product launch, Yu Chengdong, CEO of Huawei's consumer business, said in his speech: "In the era of the Internet of Everything, no one will be an island", which sets the tone for the interconnection common ground for HarmonyOS 2 based on all-scenario distribution.

Whether it is Xiaomi's new 10-year plan to "start and connect everything", or OPPO's "from one step, to all" all categories of new products. "Connectivity" has long been the focus of major manufacturers' press conferences. But today, with the Internet of Everything, I have 6 mobile phones to borrow mobile phones everywhere when I experience tablets.

There are many similar situations: Xiaomi Tablet 5 series supports the circulation of apps, photos, verification codes, the function is very good, only support Xiaomi devices; Huawei WATCH 3 can finely manage heart health, respiratory health, the function is very intimate, but only support Huawei brand mobile phones; vivo TWS 2 supports one-click pairing near the phone, guess what, yes, it only supports vivo mobile phones.

Fortunately, the "I even myself" Internet of Everything, in the macOS, Windows and other desktop systems of the same screen adaptation, most of them are still the same, will not let the function become brand limited. For example, OPPO's cross-screen interconnection function can be used when the system meets the needs.

Of course, there are exceptions, such as Huawei-based computers that use NFC to achieve "one-touch transmission", and the software and hardware must meet the requirements at the same time to be used. Other brands of PCs want to use? Then buy your own NFC card sticker, and after a series of cracking operations - considering the stability of the system and privacy security, cracking operations are risky, if you want to experience a stable and easy to use "one touch pass", you still have to start a Huawei computer.

Once, as an Android +Windows user, I watched iPhone users transfer mobile phone files to Windows computers with great effort, sending files to Android phones can not even use Bluetooth, I will sigh the excellent compatibility of Android and Windows. Time has passed, Windows is still that Windows, but Android has become MIUI, ColorOS, OriginOS...

To admit, within the scope of the manufacturer's demarcation, we have gradually achieved interconnection, but while having a better experience, the cost of choice has also increased a little: vivo Pad's quantum suite is good, then it is necessary to replace the Xiaomi mobile phone; Huawei's multi-screen collaboration is easy to use, but the XPS just bought has not been warmed; I heard that the original god customized version of the Redmi AirDots 3 Pro has a special pop-up animation, and I don't know why my OPPO Find X3 does not show...

I had a better experience and I lost more options.

Before the "Internet of Everything", only when recommending a mobile phone to a friend, I would ask what brand he was using now; after the "Internet of Everything", when recommending any digital product to a friend, I had to ask which brand of mobile phone he used - cross-brand is not unusable, but if you want to experience all the functions in the product detail page, you can only use the same brand of products.

We who once complained about the closure of Apple's ecology are in an era when major open systems are gradually closed.

▲ Of course, Apple's closure is as good as ever

Once upon a time, rice pollen pollen fruit powder was still using the purchase of family barrels to declare their fan identity, and now, if you want to make life smarter and the product experience smoother, buying the same brand of products is no longer a fan behavior, but forced to choose.

The bigger island is still the island.

The Internet of Everything, I and the manufacturer's understanding is not the same

If you ask me the biggest advantage of Apple products, I will nominate closed-loop ecology, airdrop, relay, universal control, using Apple Family Bucket, you can have a smooth and smooth all-platform experience.

If you ask me the biggest disadvantage of Apple products, my answer is still closed-loop ecology, when I go to school, I am annoyed that it cannot transmit photos with my classmates Bluetooth, and I am annoyed that it cannot write access control cards when I go to work.

Whether it is to create a full-scenario intelligent experience, so that everyone can enjoy the fun of science and technology, since it is an enterprise, it is inevitable to discuss business value. Taking the HarmonyOS developer platform as an example, 1 billion hardware portals and 100+ system-level portals are their value. In the Xiaomi open platform, 7 billion daily messages and 500 million daily active are their advantages.

These hundreds of millions of entrances and daily active users need a large number of retained users, and everything can be interconnected, except for other platforms.

On the one hand, if you want to keep users, you must strive to do everything on the mobile phone, and people have my own excellence. As a Xiaomi mobile phone user, the reason why I do not change the brand is not that I will not guide data, but the Xiaomi cloud service. In addition to the photos from ten years ago, MIUI's Intuitive Password Management also saves too many of my login passwords, and the cost of changing mobile phones is no longer as simple as importing data.

On the other hand, manufacturers strive to build an ecosystem, so that users have more choices with the same brand, so that the cost of replacing mobile phones is getting higher and higher (as mentioned earlier). Looking at a room of Mijia products, even if I change the mobile phone brand, it is likely that I will buy a xiaomi mobile phone of several hundred yuan to be the central control of the smart home.

▲ Mijia's products have covered all aspects of life

Today, mobile phones enter the stock market, so that non-mobile phone users into the brand ecology (even the future purchase of mobile phones) has also become the direction of the efforts of major manufacturers, Huawei, Millet and other manufacturers have successively launched central control screen equipment, so that it replaces the mobile phone into a full-scene intelligent life terminal, "one screen to direct family affairs." However, some features still require branded phones to use.

▲ Want to achieve relay? Use a Xiaomi phone

In this way, it seems that there is a discrepancy between me and the "Internet of Everything" understood by major manufacturers: I think that the Internet of Everything should connect everything on the market; and the Internet of Everything that manufacturers think is to connect everything within their own ecology.

At the beginning of 2021, MIUI officially summarized the user's suggestions for MIUI+ (Xiaomi Multi-screen Collaboration Function) through Weibo, mentioning that macOS also has the opportunity to implement related functions, so that users "stay tuned". And when I browsed Zhihu one time, I saw the evaluation of Zhihu users on this matter: Xiaomi, Xiaomi, why don't you limit the function on your own platform and adapt to the Mac, won't you reduce the competitiveness of your computer?

This statement is not correct, because with macOS, there will be two results that attract Mac users to buy Xiaomi mobile phones and guide Xiaomi users to buy Macs, but I think it is more important to let users who have now used Macs and Xiaomi mobile phones have a better experience.

I really don't think much about manufacturers, who makes me an insatiable consumer who doesn't think differently.

Obstructive and long internet of everything

But then again, MIUI+ has announced that it will support macOS for a year and a half, and there is still no news at all. Mac users are the first to usher in Vivo's quantum suite. Manufacturers who strive to connect their own products have not given up truly connecting everything.

In 2017, the inaugural meeting of the Unified Push Alliance was held in Beijing, aiming to improve the domestic Android ecological level and standardize the industrial environment, and has now been upgraded to a unified push working committee.

In 2018, 9 major mobile phone manufacturers, including Huawei, Xiaomi, OPPO, and vivo, jointly launched the new application ecosystem of fast application based on hardware platforms, without downloading and installing, click-to-click.

In 2019, Xiaomi, OPPO, and vivo announced the establishment of an intertransmission alliance to use a unified transmission standard so that the models of the three brands can seamlessly transfer files. Nowadays, mobile phone brands such as Meizu, Samsung, ZTE, Hisense, Lenovo, and ROG have also joined, basically opening up the domestic Android mobile phone camp.

Sounds good, but in daily use, which of the above services that break brand barriers have you used?

When transferring files to colleagues and friends, you will find that most brands of file transfer functions are turned off by default, often can not be searched; no need to download and install fast applications, hidden in the corner of the app store, do not look carefully can not be found at all.

The recently upgraded unified push working committee, in 2020, said that it has not released the relevant policy documents for unified push, and today's services such as Push Bida and Push Bi'an have no immediate effect. And the interconnection adaptation within each ecosystem, one race after another, has flourished.

Or you can conspire to theorize (personal point of view): If you have the ability to directly annex Wei Chu, presumably King Qin Zhaowang will not attack from afar, if he can build his own ecology more competitively, attract more users to use and experience, why should he be compatible with other brands?

Many manufacturers will take the initiative to release their own system apps separately (such as the sticky notes of Hammer Technology, the calculator of Xiaomi Technology), so that the user experience of different platforms, but idealism is somewhat powerless in the face of commercial value - the stage of being alone, and the bold ambition of helping the world, the persuasiveness is still low.

According to Xiaomi's annual report, the AIoT platform has access to 434 million units, and Xiaoai's monthly active users are 107 million; at the just-concluded all-scenario conference, Huawei announced that more than 240 million devices equipped with HarmonyOS have been shipped, and the shipment of ecological devices has exceeded 150 million.

Every manufacturer is trying to connect everything, but as long as the user asks the question "which intelligent ecology is good", the manufacturer is subjective or objective, creating new barriers.