Together to the future! The 2022 Annual Meeting and the 2021 Outstanding Employee Commendation Conference of The Peak of industry were successfully held

　On January 20, 2022, the 2022 annual meeting of Yezhifeng Decoration Group and the 2021 Outstanding Employee Commendation Conference were grandly held, and the national online live broadcast was held. The major directly operated branches of The Peak of Industry, tens of thousands of employees gathered together on the cloud and participated in this grand commendation meeting.

　　Zhang Jun, chairman of Yezhifeng, said that in 2021, the output value of Yezhifeng increased significantly against the trend, and the output value of Beijing's single city exceeded 2 billion, creating a new era in the home improvement industry. 2022 is the "year of high-quality development" of The Peak of the Industry, and the people of the Peak of the Industry will strive to build "six major infrastructures" and move towards higher customer satisfaction, repurchase rate and profitability.

Zhang Jun, chairman of Yezhifeng Decoration Group, delivered a speech

　　Output value bucks the trend of growth Beijing single city exceeded 2 billion

　　At the annual meeting, Zhang Jun, chairman of Yezhifeng, delivered a warm New Year's speech. He said that in 2021, the output value of the peak of the industry increased significantly against the trend, and the double brand of "the peak of the industry + all-inclusive circle" in Beijing exceeded the mark of 2 billion yuan for the first time, creating a new era in the home improvement industry.

　　In addition, the industry peak market has also achieved a substantial increase in sales, Jinan, Xi'an, Tianjin, Shijiazhuang, Qingdao, Wuhan, Harbin, Chongqing and other cities are very strong growth, bringing a warmth and confidence in the cold winter.

　　The reason why such impressive results can be achieved stems from a series of layouts made by The Peak of the Industry in the first half of the year - "a comeback", "a hug" and "four supers".

　　Among them, "a comeback" refers to Zhang Jun's comeback as the president of the group, vigorously promoting reform, and making "rebirth" changes to the industry peak system.

　　"A hug" means a hug outfit. "No decoration, no growth", the whole decoration represents a higher cost performance, which can force the supply chain, become the focus of advertising, and drive the rapid growth and development of enterprises.

　　The "four supers" refer to the super new species big store, super multi-base building, super advertising marketing strategy and super short list supply chain support. Through these, we can find the "dojo" of new retail, focus on the advantages of the city to become bigger and stronger, create a strong brand potential, and achieve "mosaic development" with suppliers.

　　It is these layouts that promote the peak of the industry to achieve vigorous and rapid development in 2021 and reap miraculous results.

　　Year of high-quality development Build six major infrastructures

　　2022 is the "year of high-quality development" of The Peak of the Industry, and the people of the Peak of the Industry will strive to build "six major infrastructures" and move towards higher customer satisfaction, repurchase rate and profitability.

　　The "six major infrastructures" are: the values of being sincerely good to customers, the rapid layout of super new species stores nationwide, the strong drainage ability to continue to build "five arrows at the same time", digitalization and informatization, good housekeeper + industrial workers, and more categories of supply chain direct operation.

　　Subsequently, The Industry Peak Group commended the outstanding employees and departments in 2021. On the same day, a total of 2021 Service Pacesetter Award, Group Headquarters Top Ten Employee Award, Group Headquarters Excellent Manager, Courage to Challenge Award, Best Planning Department Award, Best Marketing Department Award, Best Online Sales Department Award, Best Platform Department Award, Best Complete Home Furnishing Department Award, Best Engineering Department Award, Best Housekeeper Department Award, Best Customer Service Department Award, Best Finance Department Award, Best Human Resources Administration Department Award, Best Property Department Award, Top Ten Design Center Award, Advice Innovation Award, Mainstay Award, Post-System Reform Pioneer Award, Progressive Branch and Progressive Branch General Manager Award, Excellent Branch and Excellent Branch General Manager Award, Best Branch and Best Branch General Manager Award and other awards.

　　Among them, the heaviest weight of the "Best Branch and Best Branch General Manager Award" was won by Li Binghua, general manager of Beijing Branch. He said that in 2022, Yezhifeng Beijing Branch will still focus forward, adjust operational means, break the inherent habits of thinking, form a "fast running" working mode, and continue to interpret the North Branch spirit of "Tateyama Lifeng".

　　Looking forward to the future, all the peaks of the industry will continue to pay attention to efficiency, adapt to change, achieve breakthroughs from excellent to excellent, become a "century-old store" in the home improvement industry, and continue to lead the progress of the industry.