Nowadays, people's living standards have improved, and people's desire to buy a car is stronger. With the strength of domestic brands, people's car purchase concept is no longer just to pay attention to joint venture cars, with the three electric underlying technology and supply chain support, rapid research and development response and flexible incentive mechanism, consumer goods business model of independent brands, is bound to become the main trend in the future. For example, the hybrid platform represented by Great Wall, BYD and Geely is not inferior to the joint venture car in terms of sales performance. Under this opportunity, the leaders of major domestic enterprises have also begun to get involved in the automotive industry and cross-border development, including Wanda Group.
Perhaps many people know that in the car of Wanda boss Wang Jianlin, there is a Mercedes-Benz S600 SEL car that has followed him for more than 20 years, and the license plate is Liao B88888, but now his car has been replaced by a domestic red flag.
On January 8, in beijing, where it was below zero, Wanda BOSS Wang Jianlin took a new car, Hongqi H9, to Fengke Wanda Plaza to open a platform for wanda's flagship store, which shows Wang Jianlin's attention and trust in national brand domestic products.
In all the opening ceremonies of Wanda Plaza this year, only this opening was the personal appearance of Wanda BOSS Wang Jianlin. For Wanda, the opening of a single Wanda Plaza is a common thing at present, but the reason why Fengke Wanda Plaza is special is because the first Wanda Hongqi automobile flagship will open for business here.
At the opening site, Wang Jianlin, the boss of Wanda in a suit and leather shoes, and Chen Xu, general manager of FAW Hongqi Sales, jointly gave the keys of 10 Hongqi cars to 10 car buyers in the store. Wang Jianlin said: This year, 60 Wanda Hongqi experience stores will open in cities across the country.
In the past period, The 70-year-old Wang Jianlin is still full of vitality, running between Beijing and Changchun, intensively laying out Wanda's car track. First holding hands with FAW, then establishing Wanda Automobile Company, and recruiting Li Hongpeng, vice president of hyundai Motor Group (China), to join, it can be seen that Wanda BOSS Wang Jianlin's cross-border enterprise industry is full of confidence, and at the same time, it also makes people more admired for this experienced entrepreneur.
It is understood that Wanda did not set foot in the industrial chain of "car building" this time, but chose to show its skills in car services such as car sales. In the future, under the leadership of Wang Jianlin, who has a forward-looking business vision, Wanda will certainly create eye-catching achievements in the automotive service industry.