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The NFT concept that emerged in the field of cultural relics and art collection is now blessed by Lamborghini.
Officially entered the field of automobiles,
Leveraging blockchain technology,
The products of Lamborghini are labelled solely.
Recently, Automobili Lamborghini released the first non-homogeneous token (NFT) project in the company's history. Previously, the company had posted a tweet on the social media platform with the theme of "On the Moon", which is the product of the project landing. Today, the space-themed artwork Lamborghini "Space Key" is officially unveiled and will be auctioned shortly.
Developed by Lamborghini in collaboration with an artist who has not yet been identified, this special project is limited to five pieces, with an advanced carbon fiber composite at its core. In 2019, Lamborghini sent the material to the International Space Station (ISS) as part of a joint research project. After all the relevant tests are completed and returned in space, the carbon fiber composite material becomes part of the "space key". These materials mark the company's entry into the NFT world. Each "space key" carbon fiber features a QR code on the back, which correlates it to a unique pure digital artwork created by the artist.
"Innovation is in the DNA of Lamborghini." Said Mr. Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini.
"As a leader in carbon fiber composites research in the automotive sector, Lamborghini pushed the boundaries two and a half years ago in space with a joint research project. Today, entering the metaverse is undoubtedly another proof that Lamborghini is constantly exploring new boundaries. We are very excited to enter this field of passion and innovation. ”
Lamborghini has partnered with NFT PRO to enter the NFT world. More details will be released in the near future, including the name of the artist who created the Space Key and digital artwork, the nature of the exclusive artwork, the auction house, the auction timing, and the auction registration link.
What is a Non-Homogeneous Token (NFT)? A non-homogeneous token (NFT) is a unique identifier recorded on a distributed ledger, i.e. a blockchain, associated with a digital asset such as a picture, video, music, or other form of recording such as a vehicle identification code. Each token is unique and allows its owner to ensure the authenticity, scarcity, programmability, and traceability of the asset on the Internet.
NFT Pro, which works with Lamborghini, is the number one supplier of corporate white label NFT solutions for global brands to ensure that NFT projects are sustainable, easy to execute and in line with brand tone. With an enterprise-grade platform, proprietary methodology, and enterprise-grade support, the agency helps global businesses develop strategies to create, sell, and distribute real, NFT-based digital assets that engage communities, generate new revenue, and increase sales of physical products while ensuring that companies are fully controlled, sustainable, and compliant with international compliance.