On January 18, 2022, Zhuosi celebrated its 12th anniversary. Xu Xuhui, founder & CEO of Zhuosi, said in the 12th anniversary celebration activities that "12" symbolizes reincarnation and also means new life, zhuosi will not forget the original intention, prepare to move forward, and go all out to run to the next 12 years.

Xu Xuhui, founder & CEO of Zhuosi
Founded in 2010, Zhuosi has developed into a leading customer experience digital management platform in China, which is committed to combining consumer insights with cognitive intelligence technology to tap the value of customer experience, providing enterprises with omni-channel real-time monitoring and analysis of customer voices, experience digital solutions supported by PaaS platform, and experience full-stack management closed-loop business from experience design to experience operation, covering automotive, finance, real estate, retail, e-commerce, O2O and other multi-industry solutions.
Since 2016, Zhuosi has continued to invest in core technology research and development, intelligent hardware erection, SaaS/PaaS product development, etc., and completed the construction of customer experience contact network with extensive coverage and real-time feedback features. At the same time, based on massive customer experience data resources, advanced natural language NLP and cognitive mapping technology, as well as profound industry insights, Zhuosi has built a new Inspiring Customer Experience platform driven by cognitive intelligence technology, which can provide enterprises with real-time experience monitoring, analysis and improvement of all customers and channels.
As a national and Zhongguancun double high-tech enterprise with completely independent intellectual property rights, Zhuosi has independently developed more than 100 SaaS, PaaS and APP products, and has obtained more than 140 invention patents and software copyrights. In addition, Zhuosi is also a member of EESOMAR (European Opinion Survey and Market Research Association), MSPA (Global Mystery Shopper Survey Association) and UXACN (China User Experience Alliance under the Ministry of Industry and Information Technology), with ISO9001, ISO20000 and ISO27001 quality management certification qualifications.
Thanks to continuous investment and innovation in customer experience and digitalization, in the past 12 years, Zhuosi has analyzed and processed more than 100 million pieces of experience data for customers, implemented more than 3,000 experience management related projects, and completed more than 11,000 experience improvement implementations every year. After years of deep cultivation in the industry, Zhuosi has developed into a leading player in the field of digital management of customer experience in China. At present, Zhuosi has branches in Beijing, Shanghai, Guangzhou, Shijiazhuang, Wuhan, Jinan, Munich, Boston, the United States and other places, with more than 400 employees, and more than 90% of its customers are Fortune 500 companies.
In the future, Zhuosi will use the professional capabilities accumulated by more than ten years of serving the world's top 500 enterprises, combined with cognitive intelligence technology, relying on the "NICE experience middle platform", to help the majority of enterprises better understand and serve customers, use "experience" to create competitive advantages and economic value for enterprises, and help enterprises lead the era of experience economy.