"Blue sky, blue sea, golden beach", these three keywords have long become the golden sign of Rizhao, almost every symbol is full of strong marine atmosphere. In recent years, a sunny greenway stretching from north to south has told the city's mountain and sea style.
According to reports, the Sunshine Coast Greenway has a total length of 28 kilometers, including running tracks, bicycle paths, floating bridges and other infrastructure, which is the key content of Rizhao's quality improvement and exquisite urban construction in recent years. The greenway connects the high-quality beaches and scenic spots along the Rizhao coast, and preserves the original pine forest, beach, reef and wetland resources, and together builds a "green ribbon" on the coastline.
Along with the Sunshine Coast Greenway, there is also Rizhao Taigong Island Wetland Park. The park has a total of 183,000 square meters, with "one", "two pools", "five bridges" and "ten scenes". Among them, the Floating Bridge in the "Five Bridges" is the main passage connecting the Sunshine Coast Greenway, creating an experience situation of "walking in the air" and "painting in the middle" for citizens and tourists.
Since the implementation of the Sunshine Coast Quality Improvement Action, Rizhao City has focused on "ocean + tourism" and focused on building a "Sunshine Coast" tourism brand. Especially in recent years, the municipal party committee and the municipal government have deeply implemented the strategy of "industrial strong city", cultivated the tourism industry as a strategic pillar industry, built a 28-kilometer Sunshine Coast Greenway and a 33.8-kilometer Mountain and Sea Style Greenway with high standards, and stringed 26 most distinctive coastal tourism projects such as Dongyi Town, Ocean Park, and Rizhao Marine Aesthetics Museum into a line to build a unique ecological scenery belt connecting mountains and seas.
Through the Sunshine Coast boutique tourism industry cluster, Rizhao is constantly optimizing the industrial structure, enriching the tourism industry, Shanhaitian Tourist Resort and Donggang District have successively become a national-level tourist resort and a provincial-level global tourism demonstration zone, to achieve a "double harvest" of economic and social benefits, so that "come do not want to go, go still want to come" has become the general consensus of friends who have been to the city. In 2020, the Office of the Leading Group for the Construction of the New and Old Kinetic Energy Conversion Comprehensive Pilot Zone in Shandong Province released the list of the second batch of "top ten" industries in Shandong Province, and the boutique tourism industry cluster in the Sunshine Coastal Zone of Rizhao City was successfully selected.
In the "14th Five-Year Plan" period, Rizhao will take the creation of a national full-scale tourism demonstration zone, a national traditional Chinese medicine health tourism demonstration zone, a national night cultural tourism consumption agglomeration area, and a national cultural and tourism consumption pilot city "three districts and one city" as the starting point, highlight the planning leadership, project-driven, cluster development, vigorously develop marine tourism products such as seaside vacations, sea fishing, sailing yachts, etc., realize the extension of marine tourism from the coast to the sea and under the sea, and further cultivate and strengthen the boutique tourism industry cluster in the Yang coastal zone. Enrich and enhance the connotation of marine tourism development, and concentrate on building a modern international coastal tourism and resort city.
In the future, relying on the Sunshine Coast boutique tourism industry cluster, Rizhao will continue to build a "livable city" and a "dynamic city" in depth, and accelerate the construction of a modern coastal city with rich life, ecological livability, vitality and fashion, happiness and harmony.