On the eve of the Spring Festival,
It's the peak car buying season of the year.
What is the current sales situation in Kunming?
Which models are in short supply?
Reporters visit the market There are already consumers who have experienced in the store
At eleven o'clock in the morning, the reporter came to the car sales store located on the Second Ring West Road, and there were already many consumers in the store to experience and test ride the vehicle.
Citizen: "More inclined to red, the space is gray, beige this series, because this may be a lot of users should choose white, the store should not be." Reporter: "Willing to wait?" Citizen: "It will be more urgent, when the time comes, I still want to be earlier." ”
Citizen: "Just the New Year, just change a new car, the overall feeling is OK, the power, the response is quite fast." ”
The reporter visited and found that among the consumer groups of car watching and car purchase, the married family car purchase group tends to SUV models, with large space and high cost performance to meet family needs. Young post-90s and post-00s consumers pay more attention to vehicle brands and appearances, and they are more inclined to the consumption mode of "pleasing themselves".
Before the Spring Festival is the peak season for car sales, best-selling models need to be booked in advance
A number of sales companies said that the current supply of automotive chips affects the production of car companies, and some best-selling models need to be booked in advance.
Yu Rui, general manager of Kunming Dongfeng South Sanjia Franchise Store: "The tight models are estimated to have to wait, because we transported the car from the manufacturer a few years ago and needed logistics time. ”
Yu Rui told reporters that in the two months before the Spring Festival last year, the sales volume of stores in a single month could reach 200 vehicles, and the sales volume in January this year is expected to be about 150 vehicles, showing a downward trend compared with the previous month. The sales director of Geely's 4S store said that the sales volume in January is expected to exceed 300 vehicles, an increase of 40%-50% over the previous month.
Yang Jian, sales director of Yunnan Gangxin Geely, said: "Some customers like high-end, top-of-the-line, have been sold out, booking cars may be after the Spring Festival, and now the luxury version of some existing cars, including some sports models." Because there are more and more post-90s and post-00s buying cars, the demand for sports-style cars is increasing, and these models may also need to be booked. ”
According to the seller, every year before the Spring Festival is the peak season of automobile sales, in addition to some of the regular New Year promotion methods, this year there are also automobile promotions to benefit the people "Caiyun car purchase supplement" activities to help. The reporter noted that there were 4S stores in the store to hang up the "Caiyun car purchase supplement" publicity display board, of which, there are consumers who bought Geely cars participated in the first batch of lottery numbers and were lucky to win the lottery.
Yang Jian, sales director of Yunnan Gangxin Geely, said: "The first batch is 2,000 places, our store's customers participate more, our store has 500 places, three days have been full, and the final winning customers are more than ten." ”
According to the rules of the activity, the successful bidder can enjoy a capital subsidy of 10% of the purchase price (including tax price of the unified invoice for the sale of motor vehicles), up to a maximum of 30,000 yuan.
Reporter: Xiao Yujie, Li Anbin, Nong Yongtao (intern) Editor: Mei Ling