The diesel version of BJ40 was launched painfully, but it was cut off by the tank 300, and baiqi's sincerity should not be ignored
In the domestic off-road vehicle circle, Beijing Automobile has a place, because the time for the development of off-road vehicles is very early, such as Beijing bj40 has formed its own mature system very early, and it has the opportunity to grow into the boss of domestic off-road vehicles. As a result, the bridge section of he Shengliang was staged, the Great Wall tank series rose strongly, and the life of Beijing bj40 was not good. If you were a BAIC leader, would you be angry? In fact, there is no way to be angry, can only continue to launch more sincere products, so Beijing bj40 first borrowed the Great Wall 2.0T engine to launch a new version, and then developed a new Blade Hero diesel series model, which is already a pain in the mind, more and more selling points, but it is still cut off by the tank 300.
From the single month sales data, Beijing bj40 in the Beijing off-road series accounted for a large proportion, is definitely the pillar of sales products, but the average monthly sales is maintained at about 2,000 units floating, in contrast to the tank 300, single-month sales basically maintained at more than 7,000 units, to November is more direct monthly sales of more than 10,000, such a gap is getting bigger and bigger. Beijing bj40 diesel series blade hero model also has no power to turn the tide, in fact, BAIC's sincerity should not be ignored, especially the diesel version of the strength is very strong.
The 2021 Beijing bj40 diesel version uses a 2.0T engine, with a turbocharger boost, and is a longitudinal four-wheel drive layout, plus No. 0 diesel, the maximum output power reaches 163 horsepower, the competition power is indeed not as good as the displacement gasoline engine, but the peak torque is as high as 380 Nm, which can be used at a lower speed, which will have advantages for low-speed off-road road conditions. And the fuel economy is better, the comprehensive fuel consumption of 8.5 liters per hundred kilometers, significantly lower than the gasoline version, in addition to diesel is relatively cheap, the cost of the car will be significantly reduced.
To say the sense of design, the current Beijing bj40 is also very trendy, the appearance has undergone many iterations of the update after more and more mature, the front face using the black samurai intake net with red trailer hook, the two sides of the ring of daily running lights are also very recognizable, the internal and external car logos have been replaced by the Beijing Chinese character logo, rather than the pig nostril logo that was once spat on. The hard-core figure on the side is comparable to the Wrangler, the detachable modular splicing roof is also a highlight design, the tail is also hanging a full-size off-road small school bag spare tire, and the diesel version also has a clear TDi tail logo.
Interior compared to the tank 300, to be honest, there is no generation difference, Beijing bj40 provides a 12.3-inch large LCD instrument, the central control 10.25-inch navigation screen is not outdated, the rest of the interior material is called thick, and there is a very hard separate armrest in front of the co-pilot.
To sum up, Beijing bj40 as a hardcore off-road SUV, and the gap between the tank 300 is minimal, the chassis quality is very strong, the gearbox is also ZF 8AT, and there is a more distinctive diesel engine version, it is reasonable to say that it can also be as hot as the tank 300, but the loss is lost in terms of publicity, the brand impression needs to be reversed, the model image needs to be optimized, and this soft power thing is often more able to enter the hearts of consumers.
The question is, why do you think the Beijing BJ40 can't sell the tank 300? Welcome to leave a message in the comment area, let's discuss together! Spend a second to pay attention and make good friends for a lifetime! Some of the pictures come from the Internet, it is not easy to write an article, welcome the majority of car fans to like and share.