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Christmas is approaching, south Korean virtual characters into the e-commerce live broadcast room, starting next year to officially live streaming with goods

IT House December 24 news, Christmas is a public holiday in some countries and regions. As Christmas approaches, many areas begin to add festive atmosphere to Santa Claus and Christmas trees.

According to CCTV financial reports, the South Korean e-commerce live broadcast room recently welcomed a special shopping guide - the virtual character Lucy, attracting a large number of fans to watch.

Christmas is approaching, south Korean virtual characters into the e-commerce live broadcast room, starting next year to officially live streaming with goods

The fictional figure Lucy wears Christmas costumes and holds Christmas gifts, and her facial features, skin, and hair are all vivid. Lucy came out in February 2021 and will officially stream the goods from 2022 onwards.

IT Home understands that live streaming is a new format that has developed rapidly with the rise of e-commerce. At present, major domestic platforms, including Taobao, JD.com, Douyin, Kuaishou, etc., have entered the field of live streaming with goods.

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