A few days ago, a set of unmouflaged pictures of the electric version of the new generation OF MINI COOPER S were exposed online, although it is not a high-definition picture quality, but it can also see the whole car clearly. Regarding the new car, in the future, the MINI pure electric version will be produced in 2023 by the Great Wall and BMW, a 50% joint venture, and Jimei will come to see the old driver immediately.
In terms of appearance, the family characteristics of the new generation OF MINI are still obvious, and the front face adopts a semi-closed grille with strong electric vehicle attributes, continuing the enlarged grille size after the mid-term redesign of the current MINI. Inside the iconic round lights on both sides, two narrow strips of sloping lights have been added, and the old driver thinks it is quite good.
From this point of view, you can see that the door handle of the new car has changed from the current pull-down type to the "up-cut type", and the original car door handle design has been used, and this design actually helps to reduce the wind resistance, as for why not use the hidden door handle, of course, it is a cost issue.
The design of the rear of the car is still very large, many people may not be able to accept, the tail shape that has lasted for a hundred years is not there, but there are good and bad bars, the times are progressing, the design is also evolving, but the classic elements have no feeling of the original taste. The taillights of the new generation MINI have become fan-shaped, stylistic but with a slightly "kill Matt" temperament. In addition, a penetrating black trim has been added to the center of the two taillights, which is also a mainstream design method today.
Some fans will worry about the electrification of the MINI, because the height of the battery pack will not lose the sitting position that was once attached to the ground and the driving experience of a go-kart. However, because the impact of the battery pack on the height of the MINI chassis cannot be seen in the exposed photos, it is not easy to judge at present. Fortunately, judging from the length of the body, the new generation OF MINI does not seem to continue to extend the action. You know, the third generation of mini models launched after being acquired by BMW, the body length has experienced a great leap from 3627mm to 3698mm to 3821mm, which has directly attracted countless fans to complain about the current MINI "not mini at all". Therefore, the MINI brand has also expressed its attitude in response to doubts, saying that the length of the new generation of MINI will not only not become longer, but also shorten to a certain extent compared with the current model.
The interior is good to keep the classic circular speedometer, although this area has become a regular central control information interactive screen, but the classic circular outline has also been continued, MINI powder still do not have to worry too much. On the new generation of MINI, this circular area is directly filled by the LCD screen, I believe that in the future, the UI design after this screen is lit will also let everyone feel the vitality of the MINI model.
Competitive analysis: The current fuel version of the MINI actually has no direct opponent, only its flat model, Euler good cat, BYD dolphin is one of the members, but that is because MINI has not yet launched an electric version, so they can become everyone's "flat electric MINI".
Old driver spicy comment: Looking at the current market, MINI itself is a taiwan feeling car, a niche car, so even if it is electrified domestically, it is still a love car and a niche car, unless its price is cheap enough, otherwise there is still no big competition with Euler good cat, BYD dolphin these models.