As the saying goes: "The plan of the day lies in the morning", from the perspective of scientific diet, breakfast has also become the top priority of three meals a day. So what do you eat for breakfast? Some people love to eat instant noodles, some people love to eat soy milk fritters, some people love to eat egg cakes, in short, it varies from person to person. But there is only one breakfast pairing that has become mainstream in the world today, and that is milk with bread. So the question is, what do you think is the price of a breakfast? It is no exaggeration to say that there are not many audiences in China whose price for a breakfast exceeds 10 yuan. It's not that people aren't financially wealthy, it's that they've developed an inherent habit.
For a simple example, a family of four, a breakfast per capita 10 yuan, which means that the cheapest breakfast a month will cost 1200 yuan, and how many people can pat their chests and say that 1200 yuan is like a dime? Therefore, while paying attention to breakfast nutrition, price is also one of the most important factors. So how much does milk cost with bread? 10 years ago, an ordinary loaf of bread was about 3 yuan, and a carton of milk was about 2-4 yuan. That is to say, about a breakfast is about 5 yuan, or more economical.
However, with the development of the times, have you found that in addition to large supermarkets, the amount of ambient milk placed in general convenience stores is getting less and less. The ambient milk mentioned here is actually aseptic packaging carton milk, such as the most famous Mengniu and Yili. However, low-temperature milk, which once appeared only in imported supermarkets, has begun to appear in large quantities in ordinary convenience stores in recent years, becoming the mainstream of the contemporary milk market. However, the most worrying thing is that when you look at the price, it is basically between 8 yuan and 15 yuan. With the addition of bread, wouldn't a breakfast cost 13-20 yuan? Presumably, such a price will definitely turn away many office workers, after all, most people are still paying off their mortgages and living an ordinary life.
Therefore, the exquisite breakfast life of a glass of milk and a loaf of bread may be getting farther and farther away from ordinary people. But then again, the existence of anything is reasonable, but does not mean permanent, although low temperature milk has more immunoglobulin, lactoferrin and other nutrients than room temperature milk, the taste will be better than room temperature milk, but it does not mean that room temperature milk has no nutritional value. Therefore, in the current socio-economic situation, the market for ambient milk will definitely come back.
However, there are also some friends who are confused, after all, it is now the Internet era, overseas prices we can also know, to know that in foreign self-produced fresh milk, the general price is between 4.5-8 yuan, which is much lower than the domestic market, why is this? In fact, this has a lot to do with China's current cold storage, cold chain is not perfect enough, after all, China has only taken the first step of low-temperature milk, and in the future, with the gradual improvement of supporting fields, the price will definitely fall.
(Text/Xuanzai)