Zhimi is preparing to build a car, and there are already automotive design companies in contact with cooperation

Driving China's News on December 14, 2021, compared with the ambiguity of Xiaomi's attitude towards making cars, the news of Zhimi's cross-border automotive industry is obviously much clearer, there is no evidence in front of the strong denial, but instead under the label of Xiaomi ecological chain enterprises, muffled things, Zhimi car manufacturing has long had its own calculations.

As far as the current situation is concerned, if there is no accident, Zhimi should adopt a similar strategy to Xiaomi to enter the automotive field, that is, to join the ranks of the car-making army. According to relevant news reports, The direction of Zhimi Technology's car construction is passenger cars, the first model will launch SUVs, and at present, there are car design companies and Zhimi to contact the vehicle design work.

They all said, "It's good to be cool under the big tree." With the blessing of Xiaomi ecological chain enterprises, there is no doubt that this will help Zhimi grow rapidly in the automotive sector, but what puzzles the industry is that Zhimi Technology has no car-making experience, and the current new energy vehicles have long been killed into a sea of blood, which means that Zhimi needs to launch its own new car products as soon as possible, so as to join the battle.

On this point, Zhimi obviously understands that since there is no advantage in car-making experience, it is bound to rob talents to promote the finalization of the car-making team as soon as possible. It is reported that Ma Yongdong, the former head of the electric vehicle project of the Pan Asia Automotive Technology Center, has joined and is responsible for the vehicle business of Zhimi. In addition, the staff from BAIC Electronic and Electrical Architecture also recently joined Zhimi Technology.

We all know that on the road of cross-border car building, LeTV was crushed, but even with this lesson, players such as Xiaomi and Zhimi are still running crazy on the road of obsessing with car building, thinking that new energy vehicles are really a good business, attracting countless heroes to bend their waists, on the one hand is an opportunity, on the other hand is a challenge, it depends on whether these new players can play new energy vehicles?

It is worth mentioning that in addition to the way Zhimi Technology joins the automotive industry, the industry is also very concerned about Xiaomi's attitude, so will Xiaomi help Zhimi Technology build cars? The current situation is that The car-making business of Zhimi Technology is currently independent of Xiaomi Automobile, and it has not seen the obvious support of Xiaomi's administrative system for Zhimi Technology.