The new energy revolution and the information revolution have opened up a new track for new energy intelligent vehicles, and Chinese car brands, whether new or old, want to taste the taste of "changing lanes and overtaking". However, from the current pure electric vehicle market environment, the competition of car companies has entered an era of comprehensive change, and all-round players who are not partial to science can have the opportunity to go further. Everyone seems to understand the truth, but the routes they take are different.
It was learned from official sources that Gaohe HiPhi X delivered 763 new cars in November this year, and a total of 2805 units were delivered from July to November in the second half of this year. In other words, since the Gaohe HiPhi X was put into production in May this year, it has maintained an average delivery rhythm of more than 500 units per month.
When traditional car companies turn around hard and other new forces are moving forward in exploration, Gaohe Automobile is different from traditional companies and other new forces. Without the heavy historical burden of traditional enterprises, the integration ability of global superior resources has taken the lead in the field of high-end new energy intelligent vehicles.
In the past November, Gaohe Automobile's monthly delivery volume has exceeded 700 units, with an average transaction price of 700,000 yuan, becoming a high-quality potential stock in the new era of new energy head enterprises. It is worth mentioning that After October, Gaohe Auto's HiPhi X once again won the runner-up in the sales list of more than 500,000 luxury brand electric vehicles.
At the same time, since the launch and delivery in mid-May, in only half a year, the cumulative delivery volume of Gaohe HiPhi X has exceeded 3,300 vehicles. Fast forward to the end of the year, in the second half of the year delivery results, Gaohe temporarily accumulated 2805 vehicles (July to November), leading domestic and foreign luxury brands, is expected to become the champion of more than 500,000 luxury brand electric vehicle sales list in the second half of the year.
Prove market sales with strength
Back to Gaohe, at least from the first model, Gaohe HiPhi X has established its brand positioning with sales. With the deepening of the degree of "new four modernizations" of electrification, intelligence, networking and sharing, the technology and commercial operation mode of automakers have undergone subversive reconstruction.
Gaohe HiPhi X is of great significance to China's automotive industry, it is an epoch-making model, bringing together many of the industry's first first technology, bringing users a new TECHLUXE technology luxury experience.
The H-SOA super-body electrical and electronic architecture on board learns the human neural network system with reference, so that the central computer can flexibly and collaboratively deploy the various hardware and related control units of the vehicle. At the same time, Gaohe Automobile has also carried out in-depth cooperation with many of the world's top suppliers, taking the lead in landing a number of cutting-edge technologies, and becoming a leader in promoting the progress of the whole industry chain.
At the same time, in order to provide car owners with a more convenient and efficient quality service experience, Gaohe is accelerating the construction of the service network, currently laying out 35 Gaohe experience stores in 18 cities across the country, and 66 delivery centers, flagship service centers, city service centers and authorized sheet metal spray centers in 28 cities across the country, and it is expected that by the end of this year, The HiPhi Hub, delivery and service outlets of Gaohe experience stores will reach the scale of 120.
Winning the monthly sales list of more than 500,000 luxury electric vehicles is also marking the rise of China's power. Through the sales data, it can continue to maintain such a delivery rhythm, which proves that the product strength of Gaohe HiPhi X has begun to win the recognition of consumers, and on the other hand, it also confirms the tolerance of the terminal market for an emerging brand.
In November, the monthly delivery volume of Gaohe Automobile has exceeded 700 units, with an average transaction price of 700,000 yuan, which is replaced by the sales of about 7,000 ordinary electric vehicles per month for more mainstream ordinary electric vehicles, creating two new records in the Chinese auto market in one fell swoop: the highest monthly sales record of China's own brand products with a transaction price of more than 500,000 yuan, and the highest single-month sales record of new energy electric vehicles with a starting price of more than 500,000 yuan.
Redefine luxury smart electric vehicles again
Gaohe Automobile is no longer worried about its own products without a market, in the first model sales gradually into a good situation at the same time, Gaohe released its second car HiPhi Z, in the luxury market to continuously improve its product matrix, HiPhi Z release means that Gaohe formed a "dual flagship" model strategy.
The second flagship HiPhi Z launched by Gaohe, as the world's first Digital GT with digital life characteristics, GT is a supercar in the ordinary sense, and Digital GT, that is, digital GT, is a supercar with digital life characteristics, representing another innovation of Gaohe Automobile's "TECHLUXE technology luxury" concept.
Equipped with the world's first multi-axle displacement vehicle-mounted digital robot HiPhi Bot, hiPhi Z with a futuristic shape brings users the free interaction and emotional companionship of life-like organisms, and once again upgrades the luxurious experience of TECHLUXE technology. It is reported that Gaohe HiPhi Z will be listed and open for booking during the Beijing Auto Show in April 2022, and mass production and delivery will be achieved in 2022.
Recently, Gaohe Automobile also reached a strategic cooperation with the Shanghai Branch of the Bank of Communications, and will receive 5 billion yuan of strategic support from the Shanghai Branch of the Bank of Communications, which reflects the support of the state-owned bank for this innovative technology company. The release of the Gaohe HiPhi Z mass-produced stereotyped car marks that Gaohe Automobile has officially entered the era of "double flagship", which makes Gaohe Automobile further consolidate its brand positioning in the first luxury camp in the new world.
Auto network review: luxury electric vehicle pattern transformation
Compared with many new car companies, the brand matrix of Gaohe Automobile has slowly taken shape. Although the first model has been delivered, it is still in the market exploration stage. With the successive launch of Gaohe HiPhi X and Gaohe HiPhi Z, which have triggered the pursuit of consumers in the luxury market, it is clear that the real development of Gaohe Automobile has just begun.
As a latecomer to Gaohe Automobile, it is helping the rise of China's new energy high-end luxury vehicles through the differentiated advantages of brand, product and operation. Hopefully, more Chinese brands will take inspiration from Gaohe Automobile and launch an impact on the market segment.