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"Bean blossom steamed bun" on the new note

author:People's Daily News

Source: People's Daily Overseas Edition

Open the package, remove the bean blossoms, bread flakes and accessories and put them in a bowl and pour boiling water. Five minutes later, a bowl of bean blossom steamed buns with an authentic color and fragrance appeared in front of her, which made Ms. Bow, a Shaanxi Baoji person in Beijing, have a big appetite.

Native to Baoji Fengxiang, bean blossom steamed bun is made from tofu brain (bean flower) with steamed buns (pot helmet slices), pickles, chili oil, etc., and is a popular street snack in Xifu, Shaanxi. With the flow of people and the acceleration of the pace of life, everyone is no longer satisfied with the traditional way of eating bean blossom steamed buns, but needs a more portable fast food packaged food. This made Zhang Bin, a college student who returned to his hometown in Fufeng County, Baoji City, who has been engaged in the production of bean blossom steamed buns for three generations of the family, see business opportunities. He was determined to make Fengxiang's famous snacks into popular instant fast food.

Since May 2017, in a hut of less than 9 square meters in his farmhouse courtyard, Zhang Bin has closed himself up and repeatedly studied and experimented. He first packaged the traditional bean blossoms after antiseptic and vacuum sterilization, and found that the preservation time was too short and it was easy to deteriorate during transportation. He had a sudden idea, replaced the soy milk with thick soy milk powder, added gluconic acid inner fat to solidify, and the customers prepared according to the proportion when eating... However, the operation process is still too complicated.

During the exploration, Zhang Bin inadvertently bought a copy of Dried Shandong Fruit. As a result, the new "dried bean blossom" scheme came to his mind. Grapes, fresh peaches, and apples that contain a lot of water can be made into dry and hard dried fruits, can't bean blossoms be made into dried bean blossoms through technology? In this way, it is not only convenient to transport and have a long shelf life, but also much more convenient when eating. Zhang Bin immediately checked the information and contacted the manufacturer. Through the use of new technologies and many experiments, he finally solved this problem with freeze-drying technology: bean blossom steamed buns have finally become fast food that is easy to store and transport, small in size, light in weight and easy to operate.

Nowadays, Zhang Bin's bean blossom steamed bun is not only sold throughout the country through online sales platforms and direct stores, franchise stores, cooperative stores, etc., but also exported to foreign countries, so that more people can taste the Chinese food culture.

Zhang Bin's company was rated as "honest e-commerce enterprise" by Fufeng County E-commerce Center, and the "early taste judouhua bubble bun" created by three generations of The Zhang family was awarded the title of "Baoji Famous Food" by the Baoji Catering Association. At the 28th Yangling Agricultural High School Meeting, the "Early Taste Ju" brand bean blossom steamed bun won the "Houji Award".

"Double 11" is approaching, and workers are busy producing at the "Early Taste Ju" bean blossom steamed bun production base in Bacha Village, Chengguan Street, Fufeng County. With the strong support of the local government, Zhang Bin expanded the production scale of bean blossom steamed buns, and the past handicraft workshop developed into a sterile production workshop with 2 production lines and an area of 1300 square meters, with an annual turnover of more than 6.5 million yuan, providing more than 30 jobs, and indirectly driving the employment of nearly 300 people in the upstream and downstream of the industry. "The innovation and development of local specialty foods has injected vitality into the county economy and effectively boosted rural revitalization." Wang Jun, deputy county magistrate of Fufeng County, said.

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