Hongze District is named after the lake and is famous for crabs. China's crab capital --- Hongze District, Huai'an City, Jiangsu Province, and dong Jifu, a crab farmer in Gaoliangjian Street, can be said to be well known. Dong Jifu, nicknamed Dong Da. In recent years, he has used the unique aquatic resources of Hongze Lake to engage in the breeding of ecological hairy crabs in Hongze Lake, and now has a breeding area of more than 1,200 mu, an annual output of more than 300,000 jin, and an annual sales of more than 10 million yuan. At present, the brand value of "Hongze Lake International Hairy Crab Festival" has reached 15.998 billion yuan, and the brand value of "Hongze Lake Hairy Crab" has reached 15.016 billion yuan. It has won China's top ten famous crabs, China's well-known trademarks, was identified as a national geographical indication protection product, and became a unique and beautiful business card of Huai'an Hongze.
Raise large crabs with festivals as a medium. Nowadays, the crab farming season has begun again, and every morning, Dong Jifu has to come to the pond mouth more than ten miles away to feed the young crabs and check the growth. As early as the early 90s of last century, Dong Jifu began crab farming, in the first few years, due to lack of experience, do not understand technology, often lose money, in order to raise crabs, he often rode dozens of miles between his own Tangkou and the county seat, to the Fisheries Bureau technical staff for advice, sometimes in order to listen to an expert lecture, run to a neighboring county hundreds of miles away. "After years of continuous practice and exploration, and gradually mastered the technology of crab farming, not only the yield of crabs has gradually improved, the quality is getting better and better, deeply loved by customers, and has become a famous crab breeder on the shore of Hongze Lake."
In recent years, Dong Jifu has made use of the "Hongze Lake International Hairy Crab Festival" to focus on the ecological advantages of "raising crabs in good water", making a big article on crabs to make a name for themselves, doing a good job of enriching the people with crabs, hiring breeding experts every year to discuss and guide, teaching farmers breeding skills, introducing and promoting high-quality crab species such as "Yangtze River No. 1" and "Yangtze River No. 2" in the breeding of crabs, ensuring that the hairy crabs raised are "rooted and seedling red"; in terms of breeding, vigorously promoting breeding techniques such as "river crab ecological breeding", feeding wild snails, shellfish, There are 84 kinds of aquatic products such as fish and shrimp, providing natural feed for crabs, continuously promoting the cultivation of varieties and improving quality, so that hongze lake aquatic products are greener, the industry is stronger, and the brand is louder. Nowadays, Dong Jifu's registered "Dong Jifu" brand Hongze Lake ecological hairy crab is famous all over the world.
Rely on e-commerce to expand sales. In order to better smooth the sales channels of hairy crabs in Hongze Lake, in recent years, under the care and support of the Hongze District Party Committee, the District Government, the Party Working Committee and the Office of Gaoliangjian Street, Dong Jifu has continuously explored and innovated, hitched a ride on the express train of the e-commerce platform, let the crab pond connect to the Internet, wrote big articles with small crabs, and embarked on a well-off road of making a name for himself with crabs and enriching the people with crabs. "Dong Jifu" brand Hongze Lake ecological hairy crab successfully promoted to huai'an food expo, Beijing world expo, Guangzhou Canton fair, China Fuzhou international fishery and other exhibition and sales fair. It has won the honors of "Jiangsu Famous And Excellent Agricultural Products (Shanghai) Fair Best-selling Product Award", "China Famous Crab Competition Gold Award", "Jiangsu International Aquatic Products and Recreational Fisheries Exhibition Gold Award", "China International Fisheries Expo Most Influential Brand Award" and so on. Dong Jifu and his hairy crabs also appeared on the CCTV media and the platform of learning to strengthen the country, which comprehensively improved the popularity of hongze lake hairy crabs in the country and the reputation of consumers.
Enrich the people with crabs. Crabs must not only be fattened, but also go far. In recent years, Dong Jifu's hongze lake ecological hairy crabs are sold throughout the country, the reputation has been very good, there are fixed sales, every year in the crab fishing season, he has to hire more than 20 local workers, three months of employment period each worker can earn nearly 10,000 yuan. In recent years, Dongda crab farming has taken off for several years, and it is also a few years of careful thinking. While improving the taste of crab meat, he continued to move forward on the road of exploration and innovation; at the same time, he played his leading role in leading the farmers around him to walk together on the road of moderate prosperity.
"Now my money bag is drummed up for a year, the standard of living is higher than a year, like sesame blossoms rising, in addition to their own hard work, hard work to get rich, the most important thing is to thank the good policies of the state, the good measures of the local government for building a platform for me, so that we farmers eight immortals across the sea, each show their skills, stride forward on the road of moderate prosperity." Next, I will actively play a leading role in demonstration and make my due contribution to the brand building and industrial development of Hongze Lake aquatic products. "Dong Jifu is full of confidence in future development.