May 15, 2024 is the 31st "Prevention and Treatment of Iodine Deficiency Disease Day" in China, in order to practice the "Healthy China" strategy and actively fulfill the social responsibility of state-owned enterprises, recently, Xuetian Salt Industry has carried out a series of public welfare publicity activities across the country around the theme of "salt iodization to prevent diseases, balanced nutrition and health".
(Launching ceremony of the "5.15 National Day for the Prevention and Control of Iodine Deficiency Diseases".) ）
Healthy "iodine" fan Xuetian salt industry has been on the road
As the "first of all flavors", salt is a necessity of daily life, plays an important role in maintaining human health, is a "small product", and is also a "big health". Iodine is known as the "intellectual element" of the human body and plays a vital role in maintaining thyroid function, promoting growth and development, and mental development. Xuetian Salt Industry took the initiative to assume the social responsibility of state-owned enterprises, and helped Hunan successfully achieve the goal of eliminating iodine deficiency diseases in 2000. At the same time, Xuetian Salt Industry has long been committed to the prevention and treatment of iodine deficiency diseases and public welfare undertakings, and has widely organized "Xuetian" volunteers across the country to carry out ecological salt science popularization into classroom activities, so as to deliver scientific iodine supplement knowledge and high-quality iodized salt to the masses; Constantly innovate communication methods, give full play to the communication energy of new media, and convey the concept of iodine supplementation with interest, temperature and depth.
On May 15, Xuetian Salt, Hunan Provincial Health Commission, Hunan Provincial Bureau of Disease Control and Prevention and other units jointly held the "Prevention and Treatment of Iodine Deficiency Day" publicity activity in Changsha to convey the health concept of scientific iodine supplementation of salt and popular science professional knowledge to consumers. Luo Zhiqiang, member of the party group and deputy director of the Hunan Provincial Bureau of Disease Control and Prevention, and Liu Shaohua, secretary of the party committee and general manager of Xuetian Salt Industry Group, attended the event. Jiang Youjun and Liu Xiaowei, members of the Party Committee and deputy general managers of Xuetian Salt Group, Chen Wei, member of the Party Committee and secretary of the board of directors of Xuetian Salt Group, and the main persons in charge of Changsha Branch, Xuetian Technology, Technology Center, Brand Management Department, Market Management (Development) Department and related personnel of Xuetian Salt Group participated in the event.
(Hunan Province "5.15 National Day for the Prevention and Treatment of Iodine Deficiency Diseases" theme publicity activities.) ）
At the event site, Xuetian Salt Industry set up a special booth to display a series of high-quality iodized salt, and set up a public welfare science popularization live broadcast room to promote scientific iodine supplementation knowledge to the public.
(Yue Yuanyuan, secretary of the Party branch, deputy director and researcher of the technology center, gave a micro-lecture on scientific iodine supplementation.) ）
(At the event site, the staff disseminated scientific iodine supplementation knowledge to the public.) ）
Liu Shaohua, Secretary of the Party Committee and General Manager of Xuetian Salt Industry Group, said, "Xuetian Salt Industry has unremittingly promoted product innovation, and a series of salt products such as Xuetian Ecological Well Mine Salt and Seaweed Iodized Salt not only escort the scientific iodine supplementation of the people, but also continuously enrich and healthy people's better life through healthy and good salt." In the future, we will continue to devote ourselves to the prevention and treatment of iodine deficiency diseases, earnestly fulfill the social responsibility of state-owned enterprises, strive to ensure the supply of high-quality iodized salt, and make every effort to protect the safety of the people. ”
(Liu Shaohua, Secretary of the Party Committee and General Manager of Xuetian Salt Industry Group, delivered a speech.) ）
It is understood that from May 12th to May 15th, under the guidance of local health commissions, disease control, market supervision and management and other functional departments, Xuetian Salt Industry has successively carried out a series of publicity activities on the "Prevention and Treatment of Iodine Deficiency Disease", highlighting the responsibility and responsibility of state-owned enterprises.
Changsha Branch
Jointly with Xiangtan Municipal Market Supervision and Administration Bureau and Xiangtan Daily, we carried out 5.15 campus science popularization practice activities, visited the national reserve salt warehouse, and explained salt-related knowledge.
Xiangdong Branch
In conjunction with local centers for disease control and prevention, we will carry out publicity activities for the prevention and control of iodine deficiency diseases on May 15 in large supermarkets, community squares and other consumer concentration areas.
Shonan Branch
All employees participated in the activities through various forms such as hanging banners, displaying salt products, on-site explanations, distributing promotional materials and promotional materials, and on-site consultation.
Guangdong Branch
Jointly carried out the 5.15 publicity campaign with the Shenzhen Center for Disease Control and Prevention, the Longhua District Center for Disease Control and Prevention and other units, and set up seven publicity activity sites to introduce healthy salt knowledge and snow salt products to the public.
Southeast Branch
Jointly with Jiangxi, Anhui and Fujian Provincial Centers for Disease Control and Prevention to carry out publicity activities for iodine deficiency diseases, and carry out activities such as prize quizzes, forwarding to Moments, taking photos and punching in and giving away ecological salt.
Northwest Branch
Cooperate with the Urumqi Shayibak District Center for Disease Control and Prevention to carry out the promotion of iodine deficiency disease prevention and control day into the community; In Kang County, Longnan City, we cooperated with the local Market Supervision Bureau to offer love to local sanitation workers.
Highlights of other branch events
Focus on good salt Snow day salt industry guards the health of the tip of the tongue
Xuetian Salt Industry actively responds to the call of building a "Healthy China", unremittingly promotes product innovation, and has launched a series of Xuetian salt products such as Xuetian ecological well mineral salt, seaweed iodized salt, and low-sodium salt for people with different needs for iodine supplementation, which not only escorts the scientific iodine supplementation of the people, but also continuously enriches and healthy people's better life through healthy and good salt.
As an advocate of China's ecological well salt standard, Xuetian Salt took the lead in implementing the standard, relying on the green production technology of good rock, good water and good technology, to create zero-pollution, high-purity and high-quality ecological well salt, and obtained the country's first "ecological well salt" certification. The "ecological well mineral salt" product is a vivid practice of implementing the strategic deployment of "promoting consumption", an important support for promoting the high-quality development of the salt industry, filling the gap in the ecological well mineral salt industry, providing a yardstick for selecting high-end and good salt, and is the first choice for people's healthy and quality life.
(Correspondent Li Xiao)