In addition to offline physical store operations, more merchants choose online ways to obtain customer conversion and continue to increase business revenue, and in addition to entering third-party platforms, it is also equally important to build brand private domain self-operated stores.
Use the Yuke online mall platform to build a cake shop applet, open an online store to continue to carry out business, and open up online and offline connections.
1. Cake display and customer selection
Cakes have different styles, tastes, specifications, ingredients, accessories, etc., background specifications/parameters/introduction/price/pictures/videos and other full information on the shelf management, and adjust and deal with after-sales, product reviews, etc. at any time, multi-form module classification display, page exquisite and free design, especially cake baking needs to be displayed in line with the brand image.
Browse/filter/search within the platform, share links/posters/modules of stores/products outside the platform, etc., share and promote based on scenarios such as WeChat private domain ecological community, circle of friends, official account, private message, etc., or external platform link drainage, offline store drainage, etc., customers enter the mini program through multiple channels to select the product to view the details and specifications and place an order for purchase and delivery.
Cake takeaway delivery in the same city, self-pickup in the store, and express delivery meet the consumption needs of customers in different scenarios at any time, and the customer's purchase information is retained and can be opened at any time in the future, making it more convenient to repurchase; New order message notification to view delivery and stocking, ordering, receipt, invoice, valet ordering, face-to-face payment and other tools are used, and the product delivery order is clear.
Data statistics, a variety of business models and control systems, customers and merchants can see the delivery information; The refined management of members, especially the cakes that are often purchased in the same city, need to take care of each customer, group management, plus membership cards, grades, stored value, and point systems, which have a high effect on business operations.
Old customers retain and repurchase, new customers promote conversion, communicate with merchants at any time, and the distribution system is also more applicable in the baking cake industry, promoters, distributors, and community leaders increase product exposure and sales channels, and the merchant background manages various systems, and customers can buy at any time.
2. Marketing and multi-store operation
Cake shops also need marketing, and to a certain extent, simple and diversified effects are better, coupons, newcomer gifts, combination packages, deposit pre-sales, points mall, interactive games, grouping, etc., carry out different activities every day to attract users to participate, improve conversion rate, repurchase, fission, etc.
Each marketing campaign can improve the conversion rate of the mall, which is easy to set up and presented quickly.
There is also a multi-merchant stationing and cake shop chain direct sales model, which makes it easier for leading brands and merchants who want to further increase their revenue.
The ready-made mall management background and mini program mall template can quickly complete the construction of the store without understanding the development technology. "Links"
Now go to the [Yuke.com] platform to register an account, go to the mall background to build a baked cake takeaway delivery business mall applet.