Prompt! The main target groups of the express ecosystem: (investors, private equity funds, brokerage institutions, local government decision-makers, express regulatory departments, express operators, media practitioners, express upstream and downstream operators, franchise network owners, express logistics practitioners with an annual salary of more than 300,000 yuan)
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| Express Ecosystem Information Group
In recent years, the new tea beverage market has shown a steady and rapid growth trend, and according to the China Chain Store & Franchise Association, the domestic new tea beverage market is expected to exceed 200 billion yuan by 2025.
In terms of development trends, various data show that the prevalence of brand private domain operation and the rise of new channels such as Douyin have made the diversified layout of channels a core topic for new tea brands. In addition, due to the characteristics of "ready-to-taste" and "emotional consumption" of beverages, consumers have high requirements for service experience, and how to ensure efficient and high-quality fulfillment of orders during peak periods is also an important concern for major brands.
In response to the above-mentioned core needs of new tea beverage brands, SF Express, the largest third-party instant delivery platform in China, has created a refined beverage distribution solution, and is committed to helping new tea beverage brands optimize their operations, expand order volume, and increase profits through "one-stop" access, intelligent scheduling, and customized services, so as to help brand operations in an all-round way.
The third-party advantages are highlighted, and SF Express connects the whole platform in the same city to help reduce costs and increase efficiency
According to iiMedia Research, 54.3% of new tea consumers will place orders on private domain platforms such as mini programs and brand apps, and private domain operation has also become a necessary way for new tea brands to attract new customers, reduce customer acquisition costs, and increase repurchase rates. At the same time, new channels such as Douyin Live are also on the rise. According to Gray Dolphin Data's "2023 New Tea Industry Insights", among the new tea drink purchase channels, short video platforms such as Douyin have placed orders for 35%. Therefore, for new tea beverage merchants, building a diversified traffic pool outside of traditional food delivery platforms such as private domain and social e-commerce is the only way for brand development.
As a third-party distribution platform, SF City is not bound by any business flow platform, and has the unique advantages of independence and flexibility, which can access multiple platforms such as private domain and public domain at the same time in a "one-stop" manner, and has been fully connected to the scenarios of Douyin takeaway and hourly delivery, realizing unified planning and scheduling of omni-channel transportation capacity, improving efficiency and reducing operating costs. According to public information, in 2023, many popular new tea brands such as Luckin Coffee, Mixue Bingcheng, Bawang Chaji, Jasmine Milk White, and Grandma Handmade have deepened their cooperation with SF Express in the same city to seize market increments with wider coverage channels.
Taking Luckin Coffee as an example, as early as 2018, Luckin Coffee reached a cooperation with SF Express in the same city. The brand has made efforts to improve the efficiency of customer acquisition through private domain operations such as mini programs and apps, and has fully undertaken multi-platform traffic through cooperation with SF Express in the same city, providing strong support for omni-channel operations.
Flexible transportation capacity + intelligent scheduling, SF Express in-depth coordination of stores in the same city and efficient operation
In addition to channel empowerment, SF's intra-city beverage delivery solution can also help stores greatly improve operational efficiency. Specifically, the resident riders are the main force to quickly pick up orders and deliver them efficiently, while the business district and the city's transportation capacity can be used as a support and supplement to fully guarantee the timeliness of fulfillment, and can also meet the needs of medium and long-distance distribution, expand order coverage, and help stores achieve business growth.
On the basis of the multi-level transportation capacity layout, SF's "intelligent dispatching system" can further penetrate into the store-side operation mechanism, intelligently match riders, orders and stores in real time according to the distance from the store to the user, the busyness of the store, the transportation capacity around the store, etc., and maximize the delivery timeliness through flexible scheduling to maximize the delivery timeliness and help the store operate more efficiently.
In the peak sales nodes of explosive orders such as brand launches and holidays, SF City's role in "peak shaving and valley filling" is particularly significant. With the above-mentioned "multi-capacity system + intelligent dispatching system", SF not only ensures rapid response to orders during peak periods, but also ensures "single delivery" through mobile deployment solutions such as cross-store pick-up, helping stores pass the peak smoothly.
Standardized and customized services, SF strictly controls delivery standards in the same city to protect the consumer experience
In today's new tea market, consumers no longer only pursue cost-effectiveness, but pay more and more attention to the unique feeling brought by drinks, and have higher and higher requirements for the temperature, taste and appearance of drinks. SF Express has built strict distribution specifications in the same city, and the riders take and place them safely and drive at a constant speed during the delivery, and use multiple means such as incubators and insulated bags to control the temperature to ensure that the drinks do not spill or leak during the distribution process, and the taste and appearance are the same, so as to protect the drinking experience of consumers.
On the other hand, consumers' requirements for the quality of delivery services are also escalating, and the demand for customized delivery is increasing. In this regard, SF City conducts professional skills assessment and training for riders, and at the same time provides consumers with the best appearance and best service, it can also provide customized rider image and customized fulfillment plan services, and the brand can request a unified brand logo for the delivery equipment, and enhance brand recognition through unified dress, unified speech and action, etc., to further enhance the market influence of the brand and the trust of consumers.
From the integration of multi-platform transportation capacity, "peak shaving and valley filling" during peak periods, to the expansion of order coverage and consumer experience protection, SF City has helped brand management reduce costs, increase efficiency and improve quality with full platform access, efficient fulfillment and high-quality services, and has also continuously refreshed the distribution standards of the new tea beverage industry. With the continuous prosperity of the new tea beverage market and the continuous upgrading of consumer demand, SF City will continue to improve its service quality and contribute to the high-quality development of the new tea beverage industry.
Express ecosystem
It has been settled on the following platforms
Snowball | Straight flush | Oriental Fortune | Futu |
Weibo | Today's headlines | Zhihu | Tencent
Tik Tok | Xiaohongshu|Kuaishou|Video number|Himalayas
Twitter|ins|YouTube|Station B
Recently, the stock market continues to fluctuate, some criminals illegally make profits, harming the legitimate rights and interests of investors, I will increase the supervision of trading behavior, enrich the means of clue screening, make overall arrangements for special verification, strengthen the "penetrating" transaction monitoring, use multi-dimensional technical means to collect market intelligence, and carry out joint research and judgment with the Ministry of Public Security, and find a number of cases suspected of manipulating the market and malicious shorting.
An illegal gang controls more than 100 securities accounts to manipulate a certain stock.