On May 14, under the guidance of the Internet Information Office of the Shaanxi Provincial Party Committee of the Communist Party of China, the Internet Information Office of the Yan'an Municipal Party Committee, the Internet Information Office of all counties (cities and districts), the Western Decision-making Network, the Central Provincial Media in Yan'an, the Yan'an Financial Media Center, and the county (city, district) Financial Media Center jointly sponsored the "Catching Up and Surpassing the New Chapter and Adding Glory to the Future" network theme publicity activity into Baimatan Town, Huanglong County.
Jing Zexin, deputy secretary of the Party Committee of Baimatan Town, Huanglong County, explained in detail all the way and introduced to the interview team: "Leisure camping in Baimatan Town is very popular, and health tourism has broad prospects. Nourish the mind for leisure, health and wellness, and find a 'paradise' away from the hustle and bustle...... Along the winding rural road, walk into the Shenyuchuan 'Impression Qilao' National AAA-level Tourist Attraction 'Nuanshan Riverside' self-driving RV camping base in Baimatan Town, Huanglong County, Yan'an City, Shaanxi Province, and feel the 'high value' of the countryside full of greenery and red flowers all the way. Whether you yearn for the nature of nature or look for a rare and comfortable moment in life, 'leisure camping + health tourism' is becoming the latest fashion standard in this summer. ”
"Nuanshan Riverside" covers an area of more than 60 acres, the surrounding ecological environment is beautiful and charming, and the geographical location is unique, becoming a "new landmark" for health tourism check-in in Huanglong County. Shaded by green trees, the chic water cabins on the water, the waves of turquoise and crystal clear pool water, the groups of red, yellow, black and white fish growing freely, and the simple mountain tents of Northern Europe, let you enjoy the poetry and comfort.
The "Nuanshan Riverside" camping base is a group of characteristic cultural and tourism industries of "pastoral style accommodation + leisure camping + health tourism" that Baimatan Town has guided to build by deeply tapping the potential of characteristic local culture and tourism resources, and is also one of the key projects of the provincial rural revitalization demonstration town built this year. Relying on the ecological advantages of livability and tourism, the exemplary operation of the "Nuanshan Riverside" camp not only empowers the new business format of local rural tourism, but also injects new momentum into the development of health and wellness tourism, and also brings new vitality to the rural revitalization of Baimatan Town.
During the middle of summer, many tourists from the surrounding provinces and outside choose to bring their families to this place for leisure and summer vacation. Ms. Liu, a tourist from Yinchuan, said: "I feel that there are mountains and rivers here, and the air quality is very comfortable, because we just caught up with the hot weather in Yinchuan this year, so I came here with my friends. ”
"Nuanshan Riverside" adopts the model of "village collective economy + enterprise + villagers", and introduces professional enterprises for operation and management through investment promotion, which not only increases the income of the village collective, but also drives the stable employment of more than 270 people in the surrounding area, realizes the integration of village enterprises, and further promotes the development of health tourism industry in Baimatan Town.
As night falls, the camping base gradually becomes lively, and there is an endless stream of tourists who come here to camp and check in. "Come to Nuanshan Riverside, you can enjoy food, experience water cabins, barbecue at night, and open-air KTV, and even we can undertake birthday banquets, outdoor marriage proposals, etc." The person in charge of the camping base introduced.
The village is in the scenery, and the scenery is in the village. "Compared with the operating income, we pay more attention to the changes brought by the project to the village, the 'Nuanshan Riverside' camping base provides more possibilities for the development of rural tourism in Shenyu Village based on 'health +' and 'research +', bringing new development ideas, tourists come in, there are more development opportunities in the village, and the villagers can see the hope of getting rich." Xue Zengwen, secretary of the Party branch of Shenyu Village, said: "We want to use 'small and beautiful' boutiques to tap the characteristic advantages, and then attract 'big, good and high' projects." ”
Up to now, Baimatan Town Health Tourism has planned to develop 126 rural boutique homestays, with a total of 120,000 tourists, driving the collective economy to multiply, and the comprehensive tourism income has reached more than 1,000 yuan.
It is not only necessary to see the mountains, see the water, and retain the nostalgia, but also to fully explore the most popular tourism methods at the moment. In the next step, Baimatan Town will be based on the resource endowment, continue to revitalize tourism resources, fully tap the elements of rural tourism, deploy rural tourism-related formats, so that the countryside can attract people and bring consumption, and realize the transformation of farmers into stockholders, villages into scenic spots, farmhouses into guest rooms, products into commodities, and farmers into businesses, forming a new rural economic development model integrating rural health tourism, pastoral homestays, leisure camping, characteristic research and other industries, and adding "new impetus" to rural revitalization. (Contributed by Zhang Lin)
Source: Internet Information Office of Huanglong County Party Committee, Yan'an City
Editor: Xi Jing