The 2024 Greater China Effie Automotive Awards Council Lineup Announced!A total of 10 veterans from the world's top automotive ecological brands have been officially announced, and Effie will work together with Effie to make suggestions for promoting the development of the marketing industry in the whole automotive ecological field. The 2024 Effie Automotive Award Council is committed to building a dialogue platform in the field of automotive ecology, empowering each other in the fierce competition environment, providing industry standards and exploring development trends in the field of automotive ecological marketing.
The 2024 Greater China Effie Auto Awards was launched on April 1, and is open to industry recruits for marketing campaigns that have been launched in Greater China (Chinese mainland, Hong Kong, Macao and Taiwan) between June 1, 2023 and May 31, 2024. In 2024, Effie hopes to continue to work with leading automotive and automotive aftermarket brands, industry organizations, media and agency groups to build a diversified automotive ecological marketing communication platform, commend new models of automotive marketing, and lead a new era of automotive ecology.
2024 Effie Car Award Board of Directors
The following directors are listed in alphabetical order of last name
Guan Haitao, CMO of ZEEKR Intelligent Technology
Gu Jiaying is the senior vice president of Ford's Zongheng Marketing Center
Mingjuan Hou is the global vice president of Qualcomm
Li Yang, General Manager of Marketing Center of DPCA Automobile Co., Ltd
Liu Zhanshu, Executive Vice President of Products at Jaguar Land Rover (China).
Ma Zhenshan, Executive Vice President of Chery Jaguar Land Rover Automobile Co., Ltd
Executive Vice President of Jaguar Land Rover China and Chery Jaguar Land Rover Joint Marketing Sales and Service Organization
Si Xing, Brand & Marketing Director, SGMW
Liang Zhang, Chief Digital Officer (CDO), SAIC Passenger Vehicle Company
Mingxia Zhang is the CMO of smart brand global company
Zhang Qiang, Deputy General Manager of FAW Audi Sales Co., Ltd
In 2024, the Effie Auto Award will continue to embrace automotive ecological brands, agents, platforms, media, etc., actively explore ways to break the circle of automotive ecological brands, and help the industry build a full-link effective ecology.