Said that Xiaomi SU7 is cheap, there are mainly two kinds of people, one is the community of interests of Xiaomi Group, it can't be said that it is expensive, no one buys it if it is expensive, and the other is biased, thinking that 250,000 buy a 400V, pure electric car without intelligent driving is very cheap.
In fact, Xiaomi SU7 does not have any price advantage at all, and when rationality returns, users must have a lot of choices.
Automobile consumption is a very hard work of technology, especially in the current electrification of the passenger car market so fierce, major companies have been involved to the extreme, on the one hand, technology, on the other hand, sincerity.
The new AVATR 12 that was launched the next day can be said to be full of sincerity, as a medium and large sedan that completely surpasses Xiaomi SU7 in size, the advantage of AVATR 12 can be said to be crushing Xiaomi SU7 in all aspects.
Although Lei Jun tried his best at the press conference, AVATR 12 was too strong.
AVATR 12 is 800V, on the one hand, the charging power is higher, on the other hand, the power consumption is lower for daily use, in addition, AVATR 12 uses a ternary lithium battery of the CATL era, the battery is thinner, and the battery consistency is higher and the life is better.
These are all advantages that the Xiaomi SU7, which is priced at more than 240,000, does not have, after all, the Xiaomi SU7 Pro version of the medium configuration uses the 400V platform and uses BYD's blade lithium iron phosphate battery.
In addition, in terms of intelligent driving system, AVAT12The entry model also uses three lidars, Huawei's high-end intelligent driving ADS 2.0 system, and intelligent driving without pictures is easier, intelligent, and safer, it is worth noting that XiaomiSU7 How the intelligent driving system is currently still needs to be verified.
However, Huawei ADS 2.0 already has a strong competitiveness, which is mainly due to the strong Huawei system behind AVATR 12.
These core competitiveness will provide users with excellent car perception,It is also worth mentioning that,Because of strong integration、Design capabilities,AVAT12Although the size is only about 2cm longer than XiaomiSU7,But its ride space performance is quite good。
Its rear space performance truly meets the standard of C-class cars, not only the seat cushion length is reasonable, but also reserves more longitudinal and horizontal space, providing better riding performance, which is a huge attraction for users.
There are very few real core technology streams in the 250,000-300,000 electric vehicle market, and there are not many models that can take into account size, comfort, and storage space, and can also achieve long battery life, intelligent driving, and 800V.
The main reason is that after these core highlights appear, the price often cannot be suppressed.
The reason why the price of AVATR 12 can be accurately positioned is mainly due to the strong production capacity, the cost can be reduced after mass production, and the excellent quality of users and the continuous influx of orders provide the enterprise with confidence in development.
At present, AVATR 12 has continuous incremental power, creating huge possibilities in the electric vehicle market within 300,000.
Xiaomi SU7 is indeed a hot topic at the moment, but objectively speaking, Lei Jun spent dozens of minutes deciphering how powerful his peripherals are, such as mobile phone holders, refrigerators, etc.
However, a pure electric vehicle of about 250,000 yuan, with the blade battery of the previous generation, no 800V in the whole system, and no three-electric warranty, all of these configurations reveal the lack of product power.
For users who buy cars with a budget of more than 200,000 people, whether peripherals and refrigerators are important, or Huawei ADS 2.0, 800V, and CATL batteries are important, in the increasingly mature and stable passenger car market, AVATR 12's growing momentum can give all the answers.