China Shandong Net-Perception Shandong September 13 News Some friends come from afar, are they happy? On September 14th, the 4th China International Culture and Tourism Expo and the 2nd Chinese Traditional Crafts Conference issued a sincere invitation to you - create a beautiful future!
The annual Cultural Tourism Expo is not only the spark of the collision of traditional culture and modern science and technology, but also the exquisite interaction between people and cultural relics, and it is also the spiritual link between Shandong connecting China and China connecting world culture.
The exhibition scale of 100,000 square meters and 9 characteristic exhibition areas allow the expansion of "circle of friends", the gathering of "new treasures", the debut of "new technologies", and the "green tide". A song "handmade" sings to express the feelings of the Chinese nation, and a new picture of "cultural digitization" slowly unfolds.
A variety of handmade works are gathered to write a big article on "cultural and tourism integration"
Walking in the Shandong International Convention and Exhibition Center tomorrow, you will find that there is a cultural boom everywhere, and there are many "unusual".
The "Shandong Handmade" exhibition area focuses on the cultural resource endowments and industrial characteristics of each city, based on promoting transactions and promoting consumption, and introducing a number of representative handmade products that are both life-oriented, fashionable and trendy. Longge black pottery, woodworking handicrafts, digital "Quehua Autumn Color Map" from Jinan, sea porcelain from Binzhou, Sun Wu cultural and creative products, Lu embroidered sachets, handmade mulberry paper from Linyi, Linshu willow weaving, "New Three Treasures" from Liaocheng, and Dongchang gourd will all be unveiled one by one, telling the pure story of Shandong at the exhibition site.
The "Chinese Handmade" exhibition area gathered a number of heavyweight cultural and creative brands such as China Poetry Conference, People's Cultural and Creative Industries, and Guocera Yongfengyuan. The audience can enjoy the filigree inlay works listed as representative works of national intangible cultural heritage - silver gilded hexagonal pavilion-style aromatherapy, handmade wood carvings from the Yongle period of the Ming Dynasty, Yongfeng Yuan Chinese porcelain as a national gift to entertain world VIPs, as well as "Lushui Sail Tree", "Western Suburbs Flower Willow" and "Fengtai Chunxiao" in the "Wuqing Ancient Six Scenes" series of tea inheritance, as well as cultural products such as "Lushui Sail Tree" wood carving folding fan, "Lushui Fishing Song" music incense inserts and other cultural products.
Madame Porcelain West Lake Blue - 2016 Hangzhou G20 Summit Lady Banquet Porcelain
The exhibition area of "Great Country Craftsmen and Handmade Masters" invites Chinese arts and crafts masters, provincial arts and crafts masters, intangible inheritors, traditional craft craftsmen, etc. to participate in the exhibition, creating special theme scenes of master works and handmade skills, allowing the audience to experience the beauty of craftsmen and handmade craftsmen up close.
The "Create a Beautiful Life" Art and Culture Integration Exhibition Area brings together three major exhibitions: "New Year Painting, New Creativity, New Life" Art Exhibition, "New Craftsmanship" Shandong Handmade Cultural and Creative Empowerment Achievements Exhibition, and "Seeing the Power of Youth" Invitation Exhibition of Works of Chinese Outstanding Young Artists and College Students.
Seize new digital opportunities and broaden the dimension of "intelligent exhibition"
As an echo of the new wave of digital development, this year's Cultural Tourism Expo has set up a "Digital Culture" exhibition area, attracting many leading cultural digital technology companies such as NetEase Fuxi, Huawei Developer Alliance, SoftBank Robot, Baidu Intelligent Cloud, Inspur, Beijing Popular Qitian Group, Shanghai Fengyuzhu, etc., to comprehensively demonstrate the wide application of digital technology in the field of cultural industry.
NetEase Fuxi brought its immersive activity platform "NetEase Yaotai" to the exhibition site, bringing the cultural tourism project "Yuanyu Zhu" series of experiences. In "Yuan Yu Zhu", people can not only visit well-known attractions such as Laojun Mountain, Shaolin Temple, and Longmen Grottoes, but also interact with other people's digital avatars, and enter the scene by wearing VR glasses, operating computer clients or mobile phone web pages, etc., to interpret the culture of the Central Plains in a trendy way.
"Yuanyu Zhu" scene VR experience
Zhejiang Phantom Vision Technology brings the immersive light and shadow experience of "Qingming Shanghe Map", and the audience puts themselves in the picture scroll of "Qingming Shanghe Map" through somatosensory projection, and instantly travels to Bianjing, the capital of the Northern Song Dynasty, and feels the prosperous city life of Bianjing with the Song people. In addition, the audience can also "touch" the national treasure from zero distance, interact with Pepper robots in the "Rise of Yuanli" MR Intelligent Sports Hall, and visit projects such as digital human live broadcast and AI painting launched by Baidu. When traditional culture meets digitalization, make this technological feast interesting and informative.
The "Cultural Tourism Integration" exhibition area invites well-known cultural tourism brands and tourist attractions from China to participate in the exhibition, displaying outdoor camping, self-driving tours, homestays and other tourism equipment products, characteristic tourism routes and new cultural tourism formats. Inspur Group will exhibit exhibits such as Inspur Smart RV Courtyard, Inspur Smart Charging Piles, Inspur Charging Pile Smart LED Advertising Machine, Smart Light Pole Screen, AI E-commerce Live Broadcast All-in-One Machine, etc., while Liji Outdoor will bring automatic camping tents, hammocks, folding tables and chairs and other exhibits, and citizens are expected to mark new scenes of cultural tourism consumption in one stop.
Open a window to connect the world and open the big pattern of "playing the world"
Today, with the rapid development of globalization, cultural and tourism integration is undoubtedly an important way to promote mutual exchanges and understanding between different countries. The "Thousands of Sails Racing the Sea" exhibition area gives full play to the agglomeration, leading and radiation role of the national cultural export base, focusing on handmade products that should be "imported" and "going out", gathering cultural and creative products from more than 30 countries such as France, Australia, Brazil, Iran, and Pakistan, while setting up 6 export industry booths to systematically and multi-angle display the excellent results of "handmade in Shandong" high-quality products "going to sea".
Russian chocolate and vodka, essential oils and incense from India, wine from Armenia, pomegranate juice from Azerbaijan, honey from Kyrgyzstan, crafts from Saudi Arabia, saffron from Iran, black tea from Nepal... The Pearl of SCO will display and sell more than 200 kinds of goods from SCO countries, bringing you real imported goods from SCO countries and displaying different SCO elements.
Iranian hand-painted ceramics
THE BRAZIL-CHINESE CULTURAL EXCHANGE ASSOCIATION WILL ALSO BRING MORE ARTISTIC AND CULTURAL INTEGRATION AND PRESENTATION, INCLUDING SPECIAL ARTIST LU JUN'S "MEET THE SOUTH OF THE EARTH" ART CREATION CAMP, HAUTE COUTURE DESIGNER BEANCCA'S "EARTH ELF" AND THE CHINESE ROMANCE OF THE BLUE BUTTERFLY IN AMERICA. In addition, there are Iranian hand-painted ceramics, painting enamel techniques, Katem boutiques, Persian carpets, as well as a variety of cultural tourism products from South Korea, India, Australia, Pakistan, Nepal and other countries, so that citizens can experience the fun of "playing the world" at their doorstep.
It is worth mentioning that the "Thousand Sails Racing the Sea" exhibition area also set up 6 export industry booths, covering straw weaving, wood carving, pottery, musical instruments, animation, textiles and other craft categories, systematically and multi-angle display the excellent achievements of "Shandong Handmade" high-quality products "going out", telling the world the traditional Chinese handmade stories that have been passed down for thousands of years and centuries.
Silk cultural and creative handkerchief "Impression Zibo"
The cultural event was held for 5 consecutive days to create a big stage for "benefiting the people and entertainment"
The 4th China International Culture and Tourism Expo and the 2nd Chinese Traditional Crafts Conference were held in Shandong International Convention and Exhibition Center from September 14 to 18 for 5 days. The reporter learned that the exhibition hall will be open from 9:00 to 17:30 from September 14 to 17. On September 18, the exhibition hall is open from 9:00-15:30. In case of special adjustments, members of the public are required to refer to the on-site announcement time.
All visitors entering the exhibition must scan the "exhibition safety code" to complete the real-name registration or hold their personal ID cards at the entrance of the Shandong International Convention and Exhibition Center before they can enter for free.
In order to broaden the breadth of cultural benefits to the people, the exhibition has set up many branch venues in various districts and counties of Jinan, including Shandong Handmade Exhibition and Experience Center, Impression Jinan Spring World, Shandong Book City, Jiaoji Railway Museum, 579 Baigongji "Pink Me Party Pink", Yanmo Bookstore ·579 Baigongji Store, Huanlian 1904 Train Night Market, Ronghui Jinan Old Commercial Port, Eurasian Grand View Park, Jiurushan's Leisure Tourism Resort, OCT Happy Club, Guxiangyuan Cultural Tourism Industry Base, Wotai Longshan Porcelain Cultural Creative Park, Pingyin County Agricultural and Commercial Smart City, National Cultural Export Base, Jiyang Huabai Film Culture Square, etc. At the same time, the night activity of "Meet the Cultural Fair" will be carried out, with night tour, night shopping, night food, night appreciation, and night entertainment as the main content, and the night cultural carnival will be opened in leisure squares such as Shandong Handmade Exhibition and Experience Center, Grand View Garden, and Impression Jinan.
In addition, this year's Cultural Tourism Expo will continue to explore the "cloud conference" model, and simultaneously build five functional platforms online: online transactions, projects, live broadcasts, services and publicity. Citizens can scan the QR code to enter the online cultural tourism expo, easily realize online viewing with one click, and experience functions such as intelligent recommendation, instant communication, and appointment negotiation.
China Shandong Net reporter Ge Tingting reported