#5月财经新势力 #
Coordinates: Hangzhou.
The internet-stricken city is experiencing its strongest cold snap since 2014. Ali pressed the pause button for expansion, and according to Times Finance, Alibaba is optimizing 250,000 employees by 7%.
A master Yang, who has been in the ride-hailing business around Ali for five years, is also implicated.
He said that Ali employees originally had a taxi subsidy when they left work late, and they could receive a lot of orders at two or three o'clock in the morning. Since the subsidy was eliminated and layoffs began, there has been no list after 9 p.m.
As a result, Master Yang earned five or six thousand yuan less every month.
Master Zhang in the same city felt it equally strongly. Last year, he earned more than 500 yuan by driving 12 hours a day, but recently he drove 14 hours. He said this year is the worst year for business in seven years of driving.
Master Zhang believes that there are two reasons for the poor business: first, there are many new ride-hailing drivers in Hangzhou this year, and second, Internet companies are cutting salaries and laying off employees, and fewer people are taking taxis.
One increase and one decrease, the business naturally deteriorates.
Coordinates: Changsha.
The city, known for its machinery manufacturing, abruptly halted the review of new ride-hailing transport permits in May. The reason is that there are too many people driving online ride-hailing, there are many monks and porridge, and many novice drivers cannot even receive 10 orders a day.
In Dongguan, 70% of drivers have less than 10 orders per day; The remaining 30% of drivers earn an average of 260 yuan a day. After removing the rental car fee and charging fee, he made a net profit of 90 yuan.
Last year, Didi was still worried about the lack of capacity, often engaged in some subsidy activities to attract drivers to drive more. Some knowledgeable old drivers specialize in running two peaks in the morning and evening, 4 hours a day, plus subsidies, and a monthly income of more than 4,000 yuan.
This year, Didi drivers are overcrowded, with the number of active people soaring from 13 million to 19 million, and 6 million more mouths a year to eat. Didi began to worry about the lack of orders, and turned around to heavily subsidize passengers.
Activities such as "free ticket if you can't get a taxi in three minutes" and "invite 4 friends to help, get a 40 yuan taxi ticket" are pushed weekly. Miss Zhu, a white-collar worker who often takes taxis, said: "I haven't seen Didi so generous in years. ”
Coordinates: Nanjing.
Anhui native Xiao Lu is worrying, whether to deliver food or open an online car?
Xiao Lu is 35 years old this year, has been developing in Nanjing after graduating from university, originally had a very stable civilian job, a monthly salary of six or seven thousand, and a bonus of fifty or sixty thousand at the end of the year, and lived a very comfortable life.
But this year, the company completely marginalized him in order to force him to resign - the money-making business did not let him touch, the leader spoke yin and yang strangely, no one arranged a job for him, and he sat there all day and waited for death.
Xiao Lu knew that he couldn't get mixed up in the company, and took the initiative to resign, the question is what can he do after resigning? In one month, he submitted more than 800 resumes, all of which were lost.
He tried two days on Saturday and Sunday, 12 hours a day, earning 130 yuan — not even enough for gas.
The monthly mortgage of 4,000 yuan pressed him a little breathlessly, and in a fit of anger, he sold the car and relied on the money from selling the car to stabilize the housing loan first.
Xiao Lu said that he may have suffered from depression, is anxious every day, and looks down on the direction of the future.
"When I fantasize about it, I feel that there are many opportunities, but after going in and doing it for a while, I find it difficult to do anything." The only relief is that my wife has no complaints, because she doesn't have a job either.
After lying down for a month, Xiao Lu set a goal for himself, if the online car hailing does not work, he will deliver the takeaway, and if the delivery is not good, he will send the express. To earn at least 8,000 yuan a month, you must support this family.
Takeaways and couriers are also overcrowded.
According to statistics, the total number of mainland delivery workers, couriers and ride-hailing drivers has reached 84 million, accounting for 21% of the country's 400 million employees. In other words, one out of every five migrant workers in the country must be a delivery worker, courier or ride-hailing driver.
Huge employment pressure will drive more and more people to the army of "flexible employment". It is an inevitable trend that there are more monks and less porridge, and income declines.
Coordinates: Shenzhen.
Shenzhen delivery workers are already feeling the pressure. A delivery worker surnamed Huang said: There are many new faces this year, several of them are college students, and the list is becoming more and more difficult to grab.
"They are young, they can play with mobile phones, hang a plug-in on the software, and automatically grab orders, which is much faster than our manual grabbing."
During peak dining periods, it is not uncommon for more than 30 people to grab an order. The competition at noon was too fierce, and some slow old delivery workers gave up the competition and were forced to do night delivery.
Lao Huang feels that fewer people are ordering takeaway now. "The price has risen sharply, the original list of twenty or thirty yuan is most, and now if you want to eat a good takeaway, it costs 40 yuan up." More and more white-collar workers are choosing to bring their own meals. ”
Delivery workers are facing the same dilemma as ride-hailing drivers: more peers and fewer orders.
What has become less is the delivery fee, which has dropped from seven or eight yuan to four or five yuan, and a monthly income of more than 10,000 has become a luxury. "Everyone has little motivation, and the odd lists during the off-peak period are too lazy to deliver, preferring to lie in the car and sleep."
Also shrinking wages are couriers.
Although the order volume during the 618 period was large, the courier company tried to deduct the courier's salary. There are countless items fined by the company, and "insufficient praise rate", "insufficient signature rate", "insufficient door-to-door rate", "damaged goods" and so on may be deducted.
Some insiders pointed out that half of the profits of mainland express companies come from fines on couriers.
The courier starts delivering orders at 7 a.m. every day and stays busy until 7 p.m. to leave work, all year round.
Like ride-hailing drivers, with the increase of couriers, in order to maintain their income, they need to work longer hours, and if they want to earn more than 10,000 a month, they have to deliver 14 hours a day.
In fact, after 10 years of barbaric growth, the growth of online ride-hailing, takeaway, express delivery and other industries is close to saturation.
This year, it has encountered employment difficulties, allowing more people to invest in the army of flexible employment, and the industry is in a "spillover" state, with extended working hours and reduced income.
The key is to stimulate consumption and make the cake bigger enough for new entrants to get a piece of the pie.
We should seriously consider the practice of sending money to stimulate consumption, and the mainland has never practiced the method of distributing money to the whole people like European and American countries. Today, when foreign trade demand is cold and investment-driven is slowing down, consumption is one of the few choices.
The distribution of money to the whole people can not only meet the people's hopes for improving their lives, but also stimulate the overall economic growth, ensure employment and promote development, which is worthy of serious consideration.
Author: Jiang Zuo Youan