According to the German Focus Weekly, China's export share of high-tech products has reached 23.8%, while the global export share of German high-tech products has continued to decline, in the past 30 years, almost halved, especially in the automotive industry, export-oriented Germany, is now gradually losing its voice.
In contrast, China's auto industry continues to rise. At the recent Beijing Auto Show, Xiaomi's booth was surrounded by enthusiastic spectators and became the focus of the entire auto show. I have to say that the wind direction has completely changed, and the inherent perception of Chinese cars as "big but not strong" has been completely broken.
It is worth mentioning that Lei Jun also brought exciting news: Xiaomi SU7 was on the market for only 28 days, and the number of locked orders was as high as 75723 units, and 5781 units were delivered, which surpassed Tesla, not only breaking the delivery record of the first month of the new energy brand, but also fully demonstrating the strong market appeal of Xiaomi cars.
Objectively speaking, the success of the Xiaomi SU7 is not accidental, and the reasons behind it are worth delving. First of all, the technological progress and quality improvement of domestic brands in the field of new energy vehicles are obvious. Xiaomi SU7 has surpassed a series of European brands such as Mercedes-Benz, BMW, and Audi in terms of experience, which can be seen from the 29% proportion of job-hopping sources among locked users. This breakthrough of Xiaomi Auto not only fights for the Chinese people, but also fully proves the strength and potential of domestic brands in the field of new energy vehicles.
In addition to the excellent performance of the product itself, Lei Jun's leadership and pattern are also one of the key factors for the success of the Xiaomi SU7. Lei Jun has always adhered to the concept of openness and cooperation, and he has emphasized more than once that "a single branch is not spring, and a hundred flowers bloom in spring". At the Beijing Auto Show, he met with Wei Jianjun, chairman of Great Wall Motors, to discuss the development of domestic brands. This spirit of working together has not only won praise from netizens, but also won more support and recognition for Xiaomi Auto.
The popularity of Xiaomi SU7 not only represents the rise of domestic brands in the field of new energy vehicles, but also reflects consumers' expectations and recognition of high-quality and high-performance domestic cars. The grand occasion of Xiaomi's booth at the Beijing Auto Show this time has undoubtedly injected new vitality and confidence into domestic brands.
From these data, it is not difficult to see that Tesla's recent sudden announcement of large-scale layoffs is not actually to withdraw from the Chinese market, but the rise of Chinese companies such as Huawei and Xiaomi is too fast, which has brought unprecedented competitive pressure to American giants such as Tesla.
Looking forward to the future, we have reason to believe that under the leadership of Lei Jun, Xiaomi Auto will continue to work with more domestic brands to jointly break the monopoly of overseas competitors and promote the sustainable development and innovation of China's new energy vehicle industry. The success of Xiaomi SU7 is just the beginning of the rise of domestic brands, and we will witness more domestic new energy vehicles shine in the market in the future.