The topic of "ice cream has become unaffordable" has been talked about for more than a month, from early summer to midsummer, everyone is still unfinished.
Casually grab an ice cream from the freezer of the convenience store, wait until the checkout is dumbfounded, the inconspicuous ice cream is often more than ten yuan or even dozens of yuan, feel that the wallet is bleeding, "do not take it if you do not know, otherwise it will become unfortunate" became a hot whistle for young people to play, and later interpreted as "ice cream assassin".
The mood of netizens seems to be getting more and more excited, forming a situation of taking sides: low price is good, high price is bad. A popsicle called "Snow Lotus Ice Cube", which was exposed to its poor production environment, but because a package only sold for 5 cents, and there was no price increase in 13 years, it was enthusiastically supported by netizens, and because of the blessing of the disaster, the five-day Douyin fans soared by 670,000. At present, Zhong Xue Cake, the representative of the "Ice Cream Assassin", was ridiculed by the group.
Although it is only a small change, I am afraid that it has become a curve inflection point, and I am afraid that I can't afford to eat ice cream is just the beginning.
Netizens complained about ice cream, at first, I couldn't understand. It is reasonable to say that ice cream and ice cream are not necessities of life, and cheap road goods are also available, and they are not forced to eat high-priced ice cream, the key is that you can not buy ah, why are you so angry at the "ice cream assassin"?
I think it is this generation of young people who are reluctant to let go of the ice cream freedom of the past, from taking an ice cream that they have not eaten, to carefully looking at the price first, feeling that some kind of small freedom has been lost. In the past, love ignored it, and today it is impossible to climb high; Yesterday I closed my eyes and consumed, and now I am careful... Ice cream is more like a metaphor and anxiety, although it is only a small change, but the fear of becoming a curve inflection point, afraid of the long steepness behind the inflection point, afraid of not being able to afford ice cream is just a beginning.
In the 1998 KFC promotional ad, a package cost 30 yuan, but now the package is basically the price.
At the beginning of the 90s, hairy crabs and turtles suddenly "could not climb high", a crab dozens of dollars, a few is equivalent to a month's salary, my family has not eaten hairy crabs for almost seven or eight years.
However, many things that used to be impossible to climb high have now become very cheap. When kiwi fruit is not yet called "kiwifruit", it is sold only, 10 pieces per piece! At that time, if you ask a girl to eat a kiwi fruit, it will be almost a private life. Blueberries, once a small box sold for hundreds of yuan, which is more than ten years ago.
Reporting this pile of price flows, nothing more than to say that in the past few decades, China's economy has completed its take-off, and at the starting point of many inflations, people desperately think that "they can never afford to eat again in a lifetime" will make you tired of eating in a few years, whether it is KFC packages or hairy crabs. What to worry about is not the price increase of an ice cream, but whether it has stepped on its own Kangbo cycle.
According to the theory of the Kangbo cycle, "the opportunities that a person can get in his life are theoretically only three times", not how good he is, but to keep up with the investment rhythm of the times, to study abroad when he should study abroad, to buy a house when he should buy a house, and to mine when he should mine.
The young people who are stinged by the "ice cream assassin" are really anxious about whether they can still meet their own Kangbo cycle for the rest of their lives, and whether they can see hairy crabs, turtles, and kiwifruit back to the way they can afford to eat like their parents.
#How much is the cheapest ice cream you've ever eaten##雪糕刺客 #
