【Written on the front】
There are interesting new pet products on the market, always knowing later than others? Now, the pet industry has launched a new product column, updating the new product information of china's pet market from time to time, staying at home, and gaining insight into business opportunities one step earlier than others. This is the 327th issue of our new product, welcome to the officials to give more advice, help us do better.
【New Product Introduction】
With the rapid development of the domestic pet market and the continuous upgrading of consumer demand, the attention of the pet food market has also changed from simple meat content to whether the product has more health value. In order to make dogs and cats healthier and more energetic, and in order to provide pet owners with higher quality dietary choices, The self-owned high-end brand Mei Ku Xin of the Thai NEKTECH Pet Food Factory has launched a full-price staple food of the Mei Ku Xin NK series with an Antarctic krill content of up to 10%. At present, there are 4 models in the series, namely chicken krill dog food, lamb krill dog food, chicken krill cat food and tuna krill cat food.
【Product Positioning】
According to MR EAKKAVICH, CEO of Thailand's NEKTECH company, the original intention of developing the NK series was mainly based on the consideration of the overall health and sustainable development of pets. And WHEN DEVELOPING PRODUCTS, NEKTECH always regards animal health and sustainability as the primary principles of its own research and development.
As the highest-end product of Meikuxin, the NK series has the biggest feature that each product contains 10% Antarctic krill. As the largest partner of Krill global giant Norway AKER in Thailand, Mecosin has developed the NK series through years of research and development, which has been very popular since its listing in Thailand in 2019 and exported to Southeast Asian countries.
【Featured Selling Points】
10% natural Antarctic krill
The natural Antarctic krill powder produced by AKER in Norway is harvested from the specific pure and pollution-free waters of the Southern Ocean, without heavy metal pollution, ensuring the freshness of raw materials and meeting the needs of krill raw materials for product function. Compared with the addition of Antarctic krill in thousands of general products, the NK series of Mecosin adds 10% antarctic krill.
More than 90% protein of animal origin
High-quality meat protein and marine protein combine, grain-free formula, low sensitivity and easy digestion, more easy to absorb.
Multiple nutrition, scientific ratio
Antarctic krill is rich in the unique phospholipid Omega-3, natural choline and astaxanthins, which are beneficial to the health of the heart, joints, fur, kidney function and immune system of dogs and cats, help protect the fur, nourish the hair, reduce the risk of inflammation and cardiovascular disease in pets, enhance cell vitality, improve immunity, and make dogs and cats more healthy and energetic.
NEKTECH and Kasetsart University have conducted a series of experimental studies, including the effect on the bones of elderly dogs, the fur and heart function of dogs and cats, and the effects of pregnant female cats on the health of kittens. Based on a survey of 900 pet owners who used NK grain, more than 73% of users reported improvements in their pet's fur within 2-3 weeks of feeding.
Four major certifications, authoritative quality inspection
Thai original imports, the factory through ISO9001, GMP, HACCP, the United States FDA certification, each batch of staple food through the SGS test, true report certificate, so that the safety concept into every staple food.
【Brand Introduction】
NEKTECH pet food factory was built in 2017, with two high-end puffed grain production lines, certified by ISO, GMP, HACCP three major systems, and passed the US FDA certification (FDA registration number: 113697) in 2021, which is the only pet dry food factory in Thailand that has passed FDA certification.
In December 2019, it passed the GACC audit of China Customs to become a whitelisted factory, and in May 2021, two series of 6 products were registered by the Ministry of Agriculture, and the first batch of products officially entered China at the end of the same year.
【Sales Cooperation】
Petraise (Shanghai) Supply Chain Management Co., Ltd., as the exclusive agent of Meikuxin brand in China, welcomes omni-channel dealers, pet stores, pet hospitals and other consultation cooperation, if you have any intention of cooperation, please contact:
Manager Zhang, the market leader of Meikuxin, contact number: 13707171837 (WeChat same number).
Pet business card,,,
Pet business card
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【Disclaimer】
This column is updated from time to time, and each issue updates 1 to 4 new products in the pet industry, providing product selling points and sales information content. The content of this column is provided by partners and shared by pet traders, and aims to provide business intelligence reference for practitioners. For column cooperation, please contact Ahu @ Pet Industry WeChat: 18501379961