Some time ago, the Association of Passenger Vehicles released the sales data for March 2022, and the Beijing Benz A-class sold 2642 vehicles in a single month, which was obviously not a pass for the first-line luxury brand Mercedes-Benz.
Looking back at sales in the past six months, the Mercedes-Benz A-Class has actually been out of shape, and there were only 706 units in October 2021. If it is a high-end profiteering model, it is understandable that the sales volume is not satisfactory. But the problem is that the Mercedes-Benz A-Class is the main entry-level market, and it is likely to be the first Mercedes-Benz for many people. Such a dismal sales volume, obviously sorry for the positioning of "stepping stones".
Seeing this, there must be many netizens complaining that Mercedes-Benz A-class is not in good shape, is not it because it is the opposite, equipped with a 1.3T small displacement engine!
Indeed, in terms of engine displacement, the main Model of the Mercedes-Benz A-Class is equipped with a 1.3T engine, which is not as good as the 1.4T engine of the Audi A3 and the 1.5T engine of the BMW 1 Series.
However, from the perspective of engine parameters, the Mercedes-Benz A-class 1.3T engine is actually performing well, low-power A180 maximum horsepower 136ps peak torque 200N·m, maximum torque speed range 1460-4000rpm, almost can cover most of the car scene, the official 0-100km/h acceleration time of 9 seconds.
The high-power A200 has a maximum horsepower of 163 ps and a peak torque of 250N·m, matches a 7-speed dual-clutch transmission, has a maximum torque range of 1620-4000 rpm, and an official 0-100 km/h acceleration time of 8.3 seconds. For a "grocery cart", it is definitely not slow.
It can be seen that mercedes-Benz A-class sales are not in good condition, and there is no direct relationship with the 1.3T engine. Ten thousand steps back, many young sisters and novice drivers, there is no great demand for power, even if he is not afraid to drive fast, and the motivation for peace talks is not enough?
In the final analysis, the recent poor state of mercedes-Benz A-class is actually directly related to market demand. Let's compare the sales of competitors in the same class, the Audi A3 is the best performer, with sales of 4556 units in March, with an average of about 5000 units in recent months; BMW 1 Series sales averaging about 2500 units in recent months; and Cadillac CT4 sales averaging about 800 units in recent months.
There is no doubt that with the upgrading of consumption, the entry-level 200,000-level luxury segment is being squeezed by the 300,000-level luxury segment. According to the data, Mercedes-Benz C-Class sold 9,415 units in March, except for only 5,298 units in February, and the sales performance of nearly 10,000 vehicles in the previous months. At the same time, the BMW 3 Series and Audi A4L in the same level can achieve almost 10,000 monthly sales. How many of them are converted by "13A" users is unknown.
After all, Mercedes-Benz A-class is difficult to meet the needs of home users, even if its wheelbase is upgraded to a certain extent compared to the imported version, reaching 2789mm, but the real riding performance can only be emergency, including Audi A3, BMW 1 series and other luxury entry-level cars, many owners may face the need to change cars within a few years.
Finally, the 2022 Mercedes-Benz A-class discount contraction, it is reported that mercedes-benz A-class has tens of thousands of yuan of preferential treatment, the Internet is once rumored to be "150,000 mercedes-benz A-class", although the authenticity needs to be examined, but it is enough to show that Mercedes-Benz A-class in the terminal market does have a lot of discounts. Nowadays, the restructuring adjustment, the discount is greatly tightened, even if it is interested, many people are "high climb", after all, more than 200,000 yuan, enough to buy Toyota Camry 2.5L, Volkswagen Maiteng 380TSI and other mainstream medium-sized cars with greater space and better performance. If given this budget, would you buy a Mercedes A-Class? Let me know in the comments section!
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