On April 28, Huawei held a huawei folding flagship and all-scene new product launch conference, bringing a "big screen health bracelet" - Huawei bracelet 7. Since there are many new products unveiled at this conference, and most of them are blockbuster new products, Huawei Bracelet 7 is not the most eye-catching. But through my experience of huawei bracelet 7 product for a while, I think that if you understand Huawei's "addition and subtraction", you can understand that this product is actually a new breakthrough in the ring industry.
Buy a watch or a bracelet? This question is always a tangled question! As we all know, compared with the smart bracelet, the smart watch is often more comprehensive in function, because the volume is larger, more components can be stuffed, which also means that the interactive experience it can achieve is also richer, but at the same time its price will be relatively more expensive, and the smart bracelet is just the opposite. However, the birth of Huawei Bracelet 7 will create a bracelet "new species" through the way of "addition and subtraction".
The screen size of most bracelet products on the market is relatively narrow, and the large screen of the smart watch has a huge difference in visual effects, and the screen of the Huawei bracelet 7 is closer to the size of the smart watch, it is equipped with a 1.47-inch AMOLED colorful large screen, the screen ratio is 64.88%, with AOD screen display and touch bright screen and other functions, support 194x368 resolution, as well as ultra-narrow border design, 2.5D high-quality curved glass screen to bring better visual effects, Display content is clearer and more realistic.
The screen size of the traditional bracelet is small, so the display area and operable space are very limited, which will also reduce the accuracy of touch operation recognition on the watch, and the large screen of huawei bracelet 7 can solve these problems very well, the large screen makes the touch control experience more smooth, realizes the touch screen control of the mobile phone, and facilitates the viewing of monitoring data and call information and other notifications.
However, smart watches with large screens are often accompanied by bulky fuselages, which are easy to feel uncomfortable when worn, so the Huawei bracelet 7 began to subtract. Although equipped with a large screen, Huawei bracelet 7 has achieved a thinner, thickness of only 9.99mm, coupled with the use of a curved curve design that fits the wrist, can fit the wrist well, wearing it will not have any sense of weight, even when sleeping will not feel uncomfortable, in this period of experience, I often even forget that I still wear a bracelet on my hand.
In addition, traditional smart watches are also easy to fall into the cliché in style, and they can have a more personalized design style than a bracelet. Huawei Bracelet 7 provides obsidian black, nebula powder, wild green and flaming red 4 different styles of color matching, with a detachable strap design, only a simple key, you can remove the strap, easy to replace, to give users more personalized choices, the cost of replacing the strap is relatively low.
In addition, Huawei Bracelet 7 also adds a screen display function and a touch bright screen function, as well as providing a variety of different styles of exquisite dials, making it easier for young people to find a match that suits their daily wear, so that your wear is new every day.
Of course, the addition and subtraction of the appearance form is only the foundation, and the ultimate purpose is to be able to bring richer functions and more convenient interactions, and find the upgrade point of the experience, which is the mission of Huawei Bracelet 7. Nowadays, most of the bracelets on the market can only be used as a simple sensor to enter information, simply record the number of steps, sleep and other information, must be paired with other screen devices to view data information, the function is relatively simple, the interactive experience is not good. The Huawei bracelet 7 brings more professional exercise and health monitoring functions to the bracelet, and with Huawei's powerful distributed terminal capabilities, the bracelet experience is more perfect and the functions are richer.
For the most common sports scenarios of the bracelet, Huawei bracelet 7 comprehensively upgrades the sports function, providing 96 sports modes such as running, cycling, swimming, jump rope, roller skating, etc., including the current mainstream and common sports, and also supports the new large-screen linkage function, with the help of the smart screen distributed cross-screen intelligent interaction capabilities, it can be linked with smart wearables and other devices, and can also synchronize the sports data to the smart screen in real time, which also allows the bracelet to have a multi-device interconnection experience, rather than the need to stare at the bracelet to view the relevant data.
Huawei Bracelet 7 has achieved the ultimate in sports health functions and strengthened professional exercise monitoring functions. For example, Huawei Bracelet 7 is equipped with the self-developed TruSport motion algorithm in Huawei's professional running table Runner, which can measure each training index of runners from a scientific and quantitative point of view, and provide professional exercise evaluation and suggestions to help users understand their own state, exercise more scientifically and efficiently, and develop the habit of self-discipline and active management of health.
Health monitoring is the main selling point of most smart watches, but traditional bracelet products are limited by screen size and are missing at this point. Huawei Bracelet 7 is equipped with the newly upgraded HUAWEI TruSeen 4.0 heart rate monitoring technology, which can provide users with heart rate monitoring functions continuously, quickly, and accurately.
In addition, Huawei Bracelet 7 also supports automatic detection of blood oxygen, which can measure blood oxygen saturation, and Huawei Bracelet 7 will automatically alert when blood oxygen levels are low, so that you can always know your own blood oxygen changes, and can also help you better control the intensity of exercise.
Huawei Bracelet 7 is equipped with HUAWEI TruSleep2.0 sleep monitoring technology, which can monitor sleep staging, real-time heart rate and sleep breathing monitoring without disturbing the user's sleep, and after binding with the sports health APP, you can more clearly understand the specific sleep data, evaluate the sleep quality, and give more reasonable suggestions.
Not only that, Huawei Bracelet 7 has joined the heart health research project and sleep apnea research project initiated by 301 Hospital, most of the traditional bracelets only stay at the level of collecting health data, and Huawei Bracelet 7 can conduct more professional analysis of the collected data through cooperation with 301 Hospital, assist users to better understand their physical condition, and truly achieve data service health.
In terms of the functions of the traditional bracelet, Huawei bracelet 7 is also continuing to add, the NFC version can be transformed into your access control card, transportation card, but also added WeChat Pay and Alipay payment that most bracelet products do not have, greatly improving the experience of quick payment (WeChat Pay can be used after OTA upgrade). In terms of entertainment functions, it also supports music control, which allows you to enjoy beautiful music during exercise.
In response to the pain points of the smart watch, Huawei bracelet 7 also made a trade-off, even if it is equipped with a large screen plus the need to support a wealth of functions, according to the data given by Huawei Lab, it can still achieve 14 days of long battery life in typical use scenarios, and also support magnetic wireless charging, farewell to cumbersome, put down and charge.
On the whole, Huawei Bracelet 7 brings a rich and convenient wisdom experience by improving the size of the bracelet screen, enriching the sports health function and the smart screen linkage, improving the experience of the bracelet product, and solving the cumbersome traditional smart watch through subtraction, the style is easy to fall into the drawbacks of the cliché, and also maintains a more competitive price, so as to take into account the advantages of the bracelet and the watch, not only solves the embarrassing problem of the user's entanglement between the bracelet and the watch, but also gives the market a new choice. Gave the smart bracelet industry a new thinking, and this time the price is also very sincere standard version of 269 yuan, NFC 309 yuan.