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The most is that the fragrance of books can go far丨 new theory

Open a book to read quietly, join the reading group to participate in the reading punch card activity, listen to a reading lecture online... On the occasion of the 27th World Book Day, a variety of reading activities have attracted people's active participation, and the fragrance of books has helped to create a strong atmosphere for reading for all.

General Secretary Xi Jinping pointed out: "We must advocate more reading, build a bookish society, continuously enhance the people's ideological realm, and enhance the people's spiritual strength, and the spiritual world of the Chinese nation can be thicker and deeper." "Reading is an important way to acquire knowledge and increase wisdom, and it is an important way to inherit civilization and improve the quality of the people." The in-depth promotion of reading for the whole people is of great significance to strengthening the construction of socialist spiritual civilization and promoting social progress. Since 2014, "Reading for All" has been written into the "Government Work Report" for nine consecutive times, and the "14th Five-Year Plan" and the outline of the long-term goals for 2035 put forward "in-depth promotion of reading for all and the construction of a 'book-fragrant China'". The increasingly perfect construction of the national reading system has built a ladder for people to discover a better self.

The most is that the fragrance of books can go far丨 new theory

Students read books at the library of Hongyuan Road Primary School in Luancheng District, Shijiazhuang City, Hebei Province, on April 2. Photo by Li Mingfa

Integrate reading resources, and provide more abundant supply of high-quality reading content. With the progress of information technology, the development of reading research-related supporting disciplines, and the increasingly complete reading service industry chain, traditional reading resources and emerging digital reading resources complement each other, providing valuable nourishment for enriching the spiritual world of the people. The publication and distribution of red classics and major theme readings has enhanced readers' understanding of the history of the Party, the history of New China, the history of reform and opening up, and the history of the development of socialism. Activities such as "China's Good Books" and "Digital Publishing Quality Selection and Recommendation Plan" have enabled more people to fall in love with reading, reading and having fun in the process of reading high-quality publications that carry forward the main theme and spread positive energy.

Enrich the reading scene and make reading more convenient in multiple ways. In the era of mobile Internet, reading has new scenes and forms of expression. The data shows that in 2020, more than 30% of adults in the mainland have the habit of listening to books, and "reading" with their ears has become a new "posture" for more and more people to read books. Offline reading is combined with online reading channels such as listening to books, individual reading is integrated with group reading such as families, communities, and book clubs, and virtual reading facilities such as public accounts and reading APPS are complemented by physical reading facilities such as libraries, bookstores, and rural bookstores... The continuous expansion of carriers and formats makes it possible to read at will anytime and anywhere, and the acceleration of reading for the whole people has become a reality.

Protect reading rights and interests, and continue to move towards full coverage of the reading population. Reading is a habit of conduct and a specific right. From providing Braille publications, large-character publications, and audiobooks for people with print disabilities, to ensuring the basic reading needs of minors, especially rural left-behind children, disabled children, etc., providing refined reading services for special groups, so that the temperature and humanistic care contained in reading can reach every corner of society. While protecting the reading rights and interests of different groups, it is necessary to minimize the reading threshold of each group, promote reading to become a choice and habit that everyone can enjoy, everyone can enjoy, and everyone can enjoy, and can also inject a more solid and profound humanistic connotation into the reading of the whole people.

The most is that the fragrance of books can go far丨 new theory

The most important thing is that the fragrance of books can go far. Passing on the fragrance of books and inheriting civilization in reading is related to a person's ideological cultivation, the improvement of the quality of the people, and the prosperity and development of a country. From strengthening the guarantee of high-quality content supply having books to read, to consolidating the hardware foundation, using technical advantages to ensure that reading good books anytime and anywhere, to carrying out colorful reading activities to guide love reading, promoting reading for the whole people should not only make articles on the whole, but also work detail. By advancing the construction of Shuxiang China in depth and better meeting the new expectations of the people's spiritual and cultural life, we will certainly be able to inject strong spiritual strength into the new journey of forging ahead and building a new era of meritorious service.

(The author is Secretary General of the Steering Committee for the Teaching of Library Science in Colleges and Universities of the Ministry of Education, and Professor of the Department of Information Management, Peking University)

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