According to the convention, the next generation of iPhone products will be launched in September this year, referring to the naming conventions of Apple's mobile phones, many people in the industry believe that the next generation of iPhones will be named iPhone 14. At present, there are still about 5 months from September, the news pointed out that the design of the iPhone 14 series has been finalized at present, and in order to carry out the next stage of the related software and hardware research and development progress can be carried out smoothly, a small number of iPhone 14 series supply partners have received the relevant molds, the model has been determined to have a total of 4 models, and the current network has also exposed the molds of these 4 models.
As can be seen from the exposed mold picture, the iPhone 14 series has a total of 4 models, two for the 6.1-inch specification, two for the 6.7-inch specification, as most of the previous revelations have talked about, the iPhone 14 series no longer launched the mini version, instead launched the 14Max version, with a body size close to 14ProMax, but the overall performance and standard version of the iPhone 14 are consistent, A larger body will bring a larger display effect and a longer battery life experience, which means that users who like the large-screen version can also choose the low-cost version of the iPhone 14Max in the future.
In addition, the April 18 message pointed out that the iPhone 14 series will continue to use the Lightning data interface, At present, the transmission speed of Lightning is only USB 2.0 level, which is far from USB3.0, considering the current iPhone in terms of APP and image use of the consumption of the proportion of capacity continues to increase, the current Lightning transmission capacity has lagged behind, based on this phenomenon, Apple is developing a USB3.0 transmission capability for the new generation of iPhone Lightning data interface, but this new Lightning interface may be prioritized in the 14Pro series.
In terms of core configuration, the two models of iPhone 14 and iPhone 14Max will still use Liu Hai screen and A15 chip, which have been improved in terms of screen and image, and the overall improvement is not much compared to the iPhone 13. But the iPhone 14Pro and iPhone 14ProMax will usher in major changes, the news pointed out that the next generation of iPhone major upgrades are almost all concentrated in the 14Pro series, will use the latest structure of the punch screen, the latest A16 series chips, the latest upgrade of the 4800W imaging system, and the above-mentioned USB3.0 speed of the Lightning data interface and other latest configurations.
Moreover, foreign media has currently produced a rendering of the iPhone 14Pro compared to the iPhone 13Pro according to the information disclosed by the supply chain, which also makes the positive and negative ratios of the 14Pro and 13Pro have a clearer reflection. Judging from the renderings given by @ianzelbo, the 14Pro is longer than the 13Pro, the width is comparable, the screen border is narrower, and the exclamation point structure is larger than many netizens expect.
From the comparison chart of 12Pro, 13Pro, 14Pro, 14Pro camera module is significantly larger, which means that the 14Pro series camera will usher in a significant upgrade, the current news points out that the iPhone 14Pro series will be upgraded to a 4800W imaging system, which is also the largest image upgrade of Apple's mobile phone so far.
It can be seen that Apple intends to set the 14 standard version as a small upgrade of the new product, and the 14Pro version is set to a large main upgrade of the new product, and the configuration of the two will have a greater gap.
However, the iPhone 14 series in terms of pricing has come bad news, the news said that affected by the epidemic, and iPhone-related industrial chain production has been affected to a certain extent, affected by this, the production cost of the next generation of iPhone will rise, directly reflected in the iPhone 14 series or usher in a full range of price increases.
It is reported that the iPhone 14 may still use the starting price of 5999 yuan, the starting price of iPhone 14Max or 6999 yuan, the starting price of iPhone 14Pro or 8999 yuan, the starting price of iPhone 14ProMax or 9999 yuan, almost all series of prices have been raised.
On the whole, after Huawei's mobile phone business was suppressed, the competitive pressure of Apple's mobile phone in the high-end field was greatly reduced, and the iPhone 13 series adopted the marketing strategy of "increasing the amount and reducing the price", which promoted Apple to achieve higher market share, which is directly reflected in the fact that the iPhone will account for about 2/3 of the global high-end mobile phone sales in 2021, an increase of more than a dozen percentages over 2020. Although there are objective factors, apple's increase in product pricing after a monopoly can be foreseen, which can be seen from the performance of Qualcomm Snapdragon chips that are also US companies in recent years. However, it is too early to draw conclusions, and it will be waiting to see until the mystery of September is revealed.