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The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

For thousands of years, the story of "Liang Zhu" has been interpreted into various art forms, interpreting different artistic charms and radiating new excitement from them. The new national style image story "Liang Shanbo and Zhu Yingtai" of China Children's Press and Publication Corporation is a set of exquisite works of art that integrates classical and modern, and is a collision of traditional Chinese techniques and modern photography. It breaks the inherent form of picture books, creates a stage for drama on paper, and is equipped with a customized "Liang Zhu" shadow puppet DIY gift box and a "Liang Zhu" music box, opening a new way of "all-round" and "immersive" experience of mysterious and implicit oriental aesthetics.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

The new national style image story "Liang Shanbo and Zhu Yingtai" has been sold exclusively in Modian! Click on the image above to purchase.

International Awards Author Interpretation, Design Circle Big Bull,

Classic violin soundtrack,

Beautiful to the breathtaking "Liang Zhu" surrounding

Create "Art Grade" "Liang Shanbo and Zhu Yingtai"

(Purchase "Liang Shanbo and Zhu Yingtai" to listen to the whole song)

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics
The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Rice paper engraving, Huizhou woodcut, shadow puppet elements

Carrying the elements of the national style that have been passed down for thousands of years

Winner of the International Illustration Award to Create "New National Style Image Story"

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Yu Hongcheng

"Liang Shanbo and Zhu Yingtai" was created by Yu Hongcheng, winner of the Post-85 International Illustration Award, whose works were shortlisted for the 2016 Bologna Illustration Exhibition, and won important awards at home and abroad such as the 12th Wenjin Book Award and the First Prize of Feng Zikai Picture Book.

Yu Hongcheng loves traditional culture and has always focused on using new national styles to express Chinese stories. Her "Liang Shanbo and Zhu Yingtai" gives people the first impression of "China", but a sentence of "Chinese" does not seem to cover all. This is because Yu Hongcheng cleverly integrates many typical but uncommon elements of the chinese style into the picture book.

Rice paper engraving and modern photography technology collide with a layered landscape

Rice paper engraving - all the scenes will be sketched and dyed with paint, and then the outline will be carved little by little with a carving knife, so that the lines are hollowed out and bring a special look. The characteristics of the rice paper in the background and the cleverly blended colors create a unique landscape mood.

The final picture is rendered with the help of modern photography technology - the engraved rice paper background is placed in front of the light, and then the rice paper background under the light and shadow effect is frozen by photography technology, and finally the details such as shadow puppet characters are placed in the background picture through technology.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Scene design and character modeling absorb and borrow intangible cultural heritage elements

The painter Yu Hongcheng is a person who is very passionate about traditional Chinese culture, and she is good at letting her paintings take root in the fertile soil of Chinese culture. Her paintings borrow and incorporate a lot of intangible cultural heritage elements, injecting soul into the picture.

In the shape of the scene, it absorbs the styling characteristics of Huizhou woodcuts, and expresses the exquisite chicness of the garden in the Yingtai home.

The character modeling borrows from traditional shadow puppetry, but instead of taking the strengths of one family, it takes the "new shadow puppet image" that integrates the strengths of various shadow puppet arts in various places.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

The narrative of "Roselle Futu" and the scene of "Thousand Miles of Rivers and Mountains" pay tribute to the famous Paintings handed down from generation to generation in China

"Roselle Futu" has been called a revolution in the pictorial narrative method in the history of Chinese painting. It abandons the original narrative method of one picture and one story, but uses the entire hand scroll as a complete picture, and the protagonist repeats in the complete picture to achieve the effect of continuous narrative.

"Liang Shanbo and Zhu Yingtai" is based on this narrative method, each page of the whole book is like the same picture, the main characters appear repeatedly in different scenes of a complete picture, with mountains, stones, trees and rivers and other backgrounds, the picture is divided into different plots, so that the picture is both separated and connected.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Roselle Futu (Partial)

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

The protagonist is repeated in the complete picture to achieve the effect of a continuous narrative

The whole work refers to many classic Chinese paintings, such as the plants and tigers in the picture, which refer to the brick impression painting "Seven Sages of the Bamboo Forest and the Rongqi Period" of the Southern Dynasty, and the scene of "Eighteen Sending" borrows from The Song King Ximeng's "Map of a Thousand Miles of Rivers and Mountains", showing the mountains and rivers that are sent back.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

《A Thousand Miles of Rivers and Mountains》

The elements in the painting hide mysteries, ancient myths and beasts, myths and legends of the characters "out of the blue"

The way the academy building is expressed refers to the drawing form of scattered perspective in the Dunhuang murals, although this is different from the experience of focus perspective with the naked eye, it can make people know the structure and layout of the building at a glance. In Liang Zhu's escort tour, the description of the journey in the Dunhuang murals is absorbed, blending the scenery with the story between the animals.

There is foreshadowing buried in the details. In the summer cruise ship, the lower level of the boat sits the four immortals of the Eight Immortals, and the crowns on their heads are their magic patterns: Iron Abduction Li (gourd), Zhang Guolao (fish drum), Lan Caihe (flower basket), He Xiangu (lotus). In addition, there are various animal and god and monster images, including giant pythons and blue birds (thunder gongdian female) based on Dunhuang murals, black tigers borrowed from Han Dynasty portrait bricks, and even cattle inspired by the Zen "Ten Bull Diagrams", as well as blue birds symbolizing vicious snakes and love. They hover in the air, or appear in the water, or appear on the eaves and trees, secretly telling the joys and sorrows of the characters.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Design big bull knife design

Subvert the traditional concept of book design

Build a stage for drama on paper and render the beauty of intangible cultural heritage

Yin Linlin

The book binding design of "Liang Shanbo and Zhu Yingtai" was written by Yin Linlin, the design cow. Yin Linlin is an award-winning book designer whose book design works have won the D&AD Yellow Pencil Award in the United Kingdom, the ADC Silver Cube Award in New York, and the 5th China Publishing Government Awards And Binding Design Awards. This time, Yin Linlin boldly subverted the traditional book design concept and turned the concept of "paper drama stage" into reality.

The design of "Liang Shanbo and Zhu Yingtai" is intended to show a complete picture layout with a wide format and panoramic view. The overall design concept is to build a stage on paper and perform a beautiful miniature puppet play on the paper stage. Lights come on, music plays, and well-carved scenes and filmmakers emerge to create an immersive reading experience.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

In addition, the surrounding design of "Liang Zhu" is also amazing. In order to let more young people feel the beauty of intangible cultural heritage, understand our rich and amazing intangible cultural heritage, and hope that this product can lead readers to practice and intuitively feel the intangible cultural heritage elements, so the "Liang Zhu" shadow puppet and stage are designed for readers, so that everyone can interpret this beautiful story that has been circulated for thousands of years in addition to reading.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics
The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

The book is accompanied by an equally elegant and exquisite guide booklet, which reveals the mysteries and origins behind more pictures for readers, and feels the beauty of traditional culture and intangible cultural heritage.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Tang Baodi soloist, Central Orchestra Symphony Orchestra concerto

Classic Violin Concerto "Liang Zhu"

Travel through the millennia and return to the expression of contemporary life experiences

The deep and sincere feelings in "Liang Zhu" present to us hundreds of years ago the great and lonely soul and the mood of joy and sorrow in the face of the world, without any clothes, frankly and undisguisedly. We hope that after thousands of years, people will reflect their own life stories along with the mighty emotional power of "Liang Zhu".

Music never lies, it is the most real

"Liang Zhu" adopts the violin version that was popular before the 1990s, and is performed by the famous violinist Tang Baodi and the concerto of the Symphony Orchestra of the Central Orchestra. This 26-minute concerto is sought after by the Chinese people every time it is performed. Even in a 2000 audience survey conducted by RTHK, "Liang Zhu" was compared with the works of great composers such as Beethoven and Tchaikovsky, and was finally named "the ten most popular classical musical works of the millennium".

Music can bring a healing experience to life, this time, we specially designed a music box for "Liang Zhu", so that "Liang Zhu" becomes a small book of music boxes, and the music between the hands floats out leisurely, and the interesting little things go to a spiritual covenant together.

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics
The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

"Love" is a main line that "Liang Shanbo and Zhu Yingtai" cannot be dissolved

For "Liang Zhu", "love" is not only a gentle sad and joyful clutch between Yingtai and Liang Zhu, but also a national spirit contained because the music originates from folk music. Even because of the strength of the latter, every time "Liang Zhu" is played, there must be a grand situation, because this is a piece of music created to impress their own nation, so the people listening to it in the audience must be excited and tearful.

Exclusive benefits for modding

Benefits are available in all stalls

Modot exclusive small butterfly

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

The collection gift box, the heart has a sharp mind, and the light and wind are all enjoyed

The author of the mop is exclusively signed, limited Liang Zhu - music box, "Liang Zhu" shadow puppet play DIY gift box, Liang Zhu color painting, limited edition code book collection ticket

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Collector's Box, Exclusive Benefits

The author personally signed the butterfly reproduction print, limited exclusive "Liang Zhu" accompanied by reading the night lamp

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Crowdfunding unlocks benefits

The crowdfunding amount is 40,000 yuan to unlock

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

The crowdfunding amount is 60,000 yuan to unlock

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

The crowdfunding amount is 80,000 yuan to unlock

The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

Crowdfunding amount 100,000 unlocked, under development...

Choose the new National Style image story "Liang Shanbo and Zhu Yingtai" to appreciate the beauty of traditional Chinese culture and enjoy the ultimate experience of vision, hearing and soul.

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The new national style "Liang Shanbo and Zhu Yingtai": take you to immerse yourself in the mysterious and subtle oriental aesthetics

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