As the competition in the smartphone market gradually shifts to the high-end, it is particularly important for mobile phone manufacturers to have unique core competitiveness.
In this regard, manufacturers have basically chosen a breakthrough direction that is roughly close, that is, self-research of chip products. At present, well-known manufacturers in the market have basically brought their own chip products.
With the gradual maturity of the corresponding technology, there are now more related product applications.
A leak from the blogger @Digital Chat Station mentioned that "the technology and chips with a real degree of self-development or self-research will be decentralized in a timely manner to share the cost of research and development." For example, Xiaomi's surging P1 has been delegated to Redmi, and more models will be used later. Blue Factory's V1 ISP adapted to a variety of models at the beginning of the release, iterative products on the road, V1 also has to delegate more product lines. The second MariSilicon X mobile phone of the green factory is on the road, and it will also be used in the Later Europe and Canada. ”
According to the statement mentioned in the breaking news, in order to better share the cost of research and development, mobile phone manufacturers will successively bring the decentralization from the research chip after the first installation. That is to say, the non-high-end positioning products of various brands may also be equipped with self-developed chips in the follow-up.
As far as the existing information is concerned, although manufacturers have successively opened the research and development of chip products, for most brands, the first thing to bring is not the core processor product.
It is reported that at the launch event at the end of December 2021, the Xiaomi Mi 12 Pro is equipped with a self-developed charging chip Xiaomi Surging P1. After this technology was officially met with everyone for a while, the new Redmi K50 Pro is also equipped with a surging P1 charging chip, making it support 120W immortal seconds charge in the case of a built-in 5000mAh battery.
That is to say, Xiaomi's surging P1 charging chip has been delegated to the Redmi brand, and it may be equipped with more Xiaomi models in the future.
In addition, in the recently released OPPO Find X5 series, it is also equipped with a Self-developed chip of Mariana MariSilicon X based on TSMC's 6nm process. It is a dedicated NPU chip for imaging independently designed and independently developed by OPPO.
The latest revelations show that OPPO will launch other products equipped with this chip next. Subsequent OPPO's multiple brand series may also be equipped with this self-developed chip.
Combined, in order to improve competitiveness and reduce external dependence, mobile phone manufacturers are continuing to develop their own chip products. This situation also makes more and more different positioning mobile phone products get the support of corresponding technologies.
However, in addition to the recent emergence of chip products such as charging or imaging, there are also manufacturers with rich experience in research and development and product coverage in self-developed processor chips.
In fact, when it comes to self-developed processor chip products, the two brands of Huawei and Apple are bound to appear in the minds of some users.
In a report in October 2019, it is expected that Huawei's chip manufacturing subsidiary HiSilicon will increase shipments of its application processors this year (2019) to support nearly 70% of Huawei's smartphones. And the corresponding analysis shows: "Because Huawei has been using more chips to support its high-end smartphones, HiSilicon has been able to increase the shipment of its AP chips." It also increases the chip ratio of HiSilicon's entry-level and mid-range models."
As for Apple's chip loading, it has also been presented in the past release activities.
It is reported that Apple has brought a new Studio Display, and as a display product, Studio Display is equipped with the A13 chip that has appeared on Apple's iPhone series in the past. This allows this new display product to bring better functional support.
Judging from the current news, many mobile phone manufacturers have brought self-developed chip products. And this is obviously just the beginning, and the overall market situation in the follow-up is more exciting.