The glory and glory of Hong Shang, because it adheres to the core of the world's commercial road of "righteousness for profit" and intersects with the deep feelings of the family and country of "Pi Fu has responsibility", and the smoke and dust of the years and the light and water of the time are still shining. The recent TV drama "A Generation of Hong Shang", which was recently broadcast on CCTV Eight, further carried forward the spirit of Hong Shang and the culture of Hong Shang, and showed the chinese businessman who has helped the country and cherished the world.
"Hong oil", that is, tung oil, is a high-quality vegetable oil, heat-resistant acid-resistant, strong adhesion, is a necessary antiseptic products, in modern history, is an important strategic material, occupying a large share of export trade. Compared with huishang, Jinshang and other merchants, the Hongshang who operates Hongyou has become a faction of its own, adhering to the purpose of "profiting from righteousness and making the world through the world", creating a precedent for Huxiang commercial culture. The TV series "A Generation of Hong Shang" takes this as the background and is based on real historical materials, showing the business philosophy and home and country feelings of a generation of Hong Shang, and unfolding a magnificent picture of the development of Hong Shang and the common destiny of the country.
Hongjiang City, located in Huaihua City, Hunan Province, is a brave and fearless, heavy-hearted xiangxi folk style that has bred the Hongshang rules of "rather lose silver than conscience" in "A Generation of Hongshang", and the confidence and mind of "no deception, no fraud, and good goods". "A Generation of Hong Shang" begins with the use of the HongYou Chamber of Commerce to thoroughly investigate the dramatic conflict of fake oil, and to clarify the main theme at the beginning. In the play, British businessman Max Kai complained to the Hunan provincial government that he bought fake oil from the "Hengshun" oil number. The "Hengshun" oil number became the target of everyone for a time, and the entire Hongjiang business community was also facing a great enemy. As the leader of the Hong oil industry, Liu Yunxiang, the treasurer of the "Yuanlong" oil number, stepped forward to make up for the losses of British businessmen with his family's top Hong oil as a guarantee, ensuring the stability of the industry. Liu Yunxiang and "Hengshun" oil number manager Yang Tongchang are world friends, but after public oil inspection, Liu Yunxiang still upholds the public will to announce that the "Hengshun" production is not the top hong oil, and fulfilled the contract to pay his own top hong oil to British businessmen, maintaining the international reputation of Chinese businessmen. At this business conference, Liu Yunxiang said something before announcing the results of the oil inspection, revealing the reasons for Hongshang's success and the way to do business. He said: "Only those who are merchants can do business in all directions without deception and without deception."
If Liu Yunxiang's words express the spiritual belief of hongshang in the world, then his great business and righteous deeds are a vivid interpretation of this hongshang spirit. As the leader and backbone of the Hong oil industry, Liu Yunxiang is the soul of "A Generation of Hong Shang", and an outstanding representative of the way of Hong Shang and the feelings of home and country. Liu Yunxiang is a symbol of the spirit of Hong Shang, and in him he not only has the spirit of Hong Shang in the world, but also concerns the future of Hongjiang and the destiny of the country. The feelings of the world's business and home and country are thus concentrated and condensed in a core figure, highlighting the epic pattern of the resonance of humanity and business in "A Generation of Hong Shang", and the integration of urban fortune and national fortune.
Liu Yunxiang, a "generation of Hongshang merchants," has in his heart both the commercial ideal of "shipping through the world" and the national righteousness of "serving the country in the world." In the play, as a businessman, he likes all the challenges from the business world, he can adhere to the rules and moral bottom lines handed down from his ancestors, uphold the concept of "the money of the people under the world, the people of the world earn", and make the right trade-off between righteousness and profit. Against the historical background of war and banditry, and collusion between profiteers and government officials, warlords, and bandits, what he is facing is the conspiracy of various forces to control the Hongjiang River and even the entire Chinese tung oil market, and it is the wave after wave of greedy calculations, blackmails, threats, extortions, and robberies that have been passed down from generation to generation, which is the life and death of the entire country's economic lifeline. Previously, he believed that to save the country, he must develop industry, not caring about politics and opposing the revolution, but the blood of the martyrs awakened him, made him understand the meaning of "the world of longitude and latitude", and also made him get rid of the shackles of ordinary businessmen and rise to the ideological realm of taking the world as his duty and the great businessman of the country.
To some extent, the way of Hong Shang is also the way of culture, and Liu Yunxiang embodies the "benevolence, righteousness, wisdom and faith" in traditional Chinese culture. In addition to the feelings of the older generation of Hong Shang's family and country, the younger generation of Hong Shang's sons and daughters are even more enthusiastic and patriotic. Yang Dajiang, Yang Erjiang, Luo Li, Tianchan, Tianjuan, and other patriotic young people, faced with the dangerous situation of the War of Resistance Against Japanese Aggression, all chose to rise up against the enemy, threw themselves into the front line of the War of Resistance against Japan, and even sacrificed their lives. The fate of the older generation is integrated into the magnificent tide of the times, reflecting the ups and downs of history and the changes of the times, and these young people are fearless and fearless, yearning for the light, and also illuminating the future of the Chinese nation.
"A Generation of Hong Shang" can be called a grand symphony of the world's business road and the feelings of home and country, showing the feelings of home and country and the concept of merchants in the great changes of history, and composing a patriotic song of the sons and daughters of Xiangxi who are concerned about the world, defending the family and defending the country, and sacrificing their lives for righteousness. From small workshops to large industries, from Hongjiang City to the world, from ordinary merchants to the country's big businessmen, "A Generation of HongShang" embodies the development process of Hongshang and also carries forward the worldly feelings of Chinese businessmen. No matter how the times change, the spirit and culture of "benefiting from righteousness and the world" condensed by Hongshang are worth carrying forward. This is the eternal value of Hongshang in the world, and it is also the spiritual driving force for enhancing Chinese cultural self-confidence and injecting into the great rejuvenation of the Chinese nation.
Source: China Net