On March 24, the fourth issue of the New Oxygen Emerald Doctor List was officially released. Based on the precipitation of high-quality medical aesthetic doctor resources in the previous list, this issue of the selection focuses on the consideration of technical dimensions while increasing the attention to the academic construction of medical aesthetics - by focusing on the academic capacity building of doctors, selecting more good doctors, and promoting the transformation of the medical aesthetic industry towards refined and genuine development.
It is worth noting that a total of 4291 medical aesthetic doctors registered to participate in this selection activity, covering a number of academic associations such as the Plastic Surgery Branch of the Chinese Medical Association and the Medical Aesthetics and Aesthetics Branch of the Chinese Medical Association, which greatly enhanced the academic value of the list; doctors from public institutions competed to participate, the number of applicants soared by 585%, but the ranking rate was only 5.8%, and the overall professional and technical titles of the doctors on the list were high, the experience was rich, and the medical aesthetic technology was more exquisite; in addition, some representatives of the new batch of outstanding medical aesthetic doctors were produced , will have the opportunity to participate in the Competition for the China Medical Aesthetic Flying Award.
The ranking rate is only 5.8%, and strict standards achieve academic value
According to medical beauty checks, the training period of regular medical aesthetic doctors is usually 5-8 years, but under the rapid development of the industry, a large number of illegal medical aesthetic practitioners who call themselves "doctors and experts" have also been bred.
At this year's CCTV "3.15" evening, the chaos of medical beauty crash courses was made public, and students without any professional background flowed to the market through short-term training, bringing huge hidden dangers to consumers; on the other hand, how to accelerate the cultivation of more medical aesthetic talents and build a more complete medical aesthetic ecology has become a "must-answer question" for the whole industry.
"Doctors are the main body of medical treatment, and to a large extent, the medical technology of doctors determines the quality of medical services." Professor Gao Jianhua, a technical expert judge of the new oxygen emerald doctor list and the academic leader of plastic and aesthetic surgery in southern hospital of Southern Medical University, said that the selection of the emerald doctor list not only provides opportunities for young doctors to innovate and display, but also provides more trustworthy choices for beauty seekers. This is beneficial to purifying the medical aesthetic market, protecting the rights and interests of beauty seekers, and promoting the academic development of Chinese medical aesthetics.
It is understood that in order to select high-quality doctors in the industry, on the basis of the previous "101 subdivision dimension assessments under the three major evaluation standards of technology, service and aesthetics", this issue of the list adds operational requirements such as dual-lens records, preoperative commitments of participating doctors, "one-shot to the end" shooting of the whole process, and strict prohibition of others' substitution and guidance. From the data, of the 4291 applicants, 250 eventually became emerald doctors through screening, and the ranking rate was only 5.8%.
Cao Yilin, a technical expert judge of the new oxygen emerald doctor list and the chairman of Beijing United Lige First Hospital, said: "The list is a 'double-blind' selection carried out under the condition that the review experts and the participating doctors do not know each other's identities, which ensures fairness and justice to the greatest extent, urges medical aesthetic doctors to continue to improve their own technology, is conducive to the eventual return of medical aesthetics to the essence of medical treatment, and then promotes the healthy and orderly development of the industry." ”
It is worth mentioning that the launch of the fourth phase of the Emerald Doctor List not only makes more good doctors' professions seen, but also better helps consumer decision-making value and industry academic value to improve in both directions.
According to statistics, the total number of applicants for this selection increased by more than 60% compared with the previous period, of which the participation of doctors in public institutions was high, and the number of applicants soared by 585.19%; the group of registered doctors was also more extensive, covering the Beauty and Plastic Surgeons Branch of the Chinese Medical Doctor Association, the Plastic Surgery Branch of the Chinese Medical Association, the Medical Aesthetics and Aesthetics Branch of the Chinese Medical Association, the senior members of the Chinese Plastic and Aesthetic Association, the Chinese Stomatological Association and other academic organizations; the overall professional and technical titles of the listed doctors were high, among which, There are 121 deputy chief physicians and above, accounting for 48% of the total number of people on the list.
In addition, in order to help more doctors seek breakthroughs and innovations in technology, this issue of the list innovates the medical aesthetic talent identification and recommendation mechanism, and a new group of outstanding medical aesthetic doctor representatives will have the opportunity to participate in the industry academic competition - China Medical Aesthetic Flying Award. This initiative will better promote the exchange and collision of cutting-edge medical aesthetic technologies.
As Li Shirong, a technical expert judge of the new oxygen emerald doctor list and the chief expert and honorary president of Xingrong Plastic Surgery Hospital, said, "The list of emerald doctors helps the industry to stabilize and go far, let more good doctors come to the front, let more beauty seekers make decisions with confidence, and comprehensively promote the academic construction of Chinese medical aesthetics into a new stage." ”
The top expert jury "expanded", and one-third of the doctors on the list have been practicing for more than 20 years
The "2021 Medical Aesthetic Industry White Paper" shows that the industry has entered a new stage of development, and China's medical aesthetic industry will rely more on the innovation of products, technologies and service models, coupled with the rise of light medical aesthetic services, the upstream genuine products and equipment research and development have accelerated, and more requirements have been put forward for medical aesthetic doctors.
In order to comprehensively improve the academic gold content of the Emerald Doctor list, the jury lineup is strong, the number of judges has increased from the original 35 to 50, and the authority of the list has been improved again. Among them, the professional and technical jury is composed of three branches of the two major professional associations of Chinese medical aesthetics - the Aesthetic and Plastic Surgeons Branch of the Chinese Medical Doctor Association, the Plastic Surgery Branch of the Chinese Medical Association and the Aesthetics and Aesthetics Branch of the Chinese Medical Association. In terms of aesthetic judges, the list of new oxygen emerald doctors continues to invite the editor-in-chief of Harper's Bazaar, the founder of a well-known couture brand, a famous stylist and other people to form an aesthetic expert jury to judge and score the participating doctors from an aesthetic point of view.
According to statistics, the average number of doctors on the list is 17 years, and one-third of the doctors on the list have been practicing for more than 20 years; the industry influence of the list continues to expand, and the medical aesthetic doctor group is more recognized and more involved in the list.
"The Emerald Doctor List provides a platform for technology display and academic exchanges, and I look forward to seeing the continuous innovation and improvement of young doctors, and I hope to see more Chinese medical aesthetic doctors on the international stage." Zhang Yuguang, a technical expert judge of the list of new oxygen emerald doctors and the chief physician of surgery of the Ninth Affiliated Hospital of Shanghai Jiao Tong University, said.
According to medical beauty checks, the final effect of medical aesthetic services has a lot to do with the professional operation of excellent doctors, whether it is a surgical project or a non-surgical project, it is necessary to use genuine drugs and genuine instruments, and professional doctors have an irreplaceable core role in the medical aesthetic industry chain. With the rapid growth of light medical aesthetic consumption, the proportion of non-surgical doctors in this issue of the list has expanded from 25% in the previous period to 34%.
In addition, for the first time, the list has also achieved full coverage of 13 first-class categories of medical aesthetics; more and more female doctors have emerged in the field of medical aesthetics, and 96 female doctors have appeared on the list in this period, accounting for 38% from 25% last year.
"The first Emerald Doctor List Academic Forum held in early 2022 and the fourth edition of the Emerald Doctor List released this time are important signs that the new oxygen doctor ecosystem has further deepened, specialized and academic directions. In the future, we hope to work with more doctors and friends and all sectors of society to build a more professional exchange and cooperation platform and promote the development of the industry in a more professional direction. The relevant person in charge of the list of new oxygen emerald doctors said.
Text/Photo: Lin Rui
(Information)