On March 22, 2022, Xiaomi Group announced its 2021 annual results, and at a time when the global economy is facing many challenges, Xiaomi has achieved stable growth throughout the year with a very resilient business model. In 2021, Xiaomi Group's total revenue reached RMB328.3 billion, an increase of 33.5% year-on-year. Adjusted net profit reached RMB22 billion, up 69.5% year-on-year.
During the reporting period, Xiaomi continued to cultivate the global market. In 2021, Xiaomi's global shipments and market share of smartphones reached a record high, of which the global shipment of smartphones reached 190 million units, an increase of 30.0% year-on-year. According to Canalys, in terms of smartphone shipments, Xiaomi ranks first in 14 markets in the world in 2021, ranks in the top five in 62 markets in the world, and ranks second in the European market. Overseas Internet services and overseas IoT services have maintained a rapid growth momentum.
Thanks to the leading edge of the Internet of Everything and the huge user base, in 2021, Xiaomi Smart TV achieved contrarian growth in the downturn and volatility of the global TV market, with global shipments reaching 12.3 million units. According to Aowei Cloud Network, Xiaomi TV shipments have ranked first in China and the top five in the world for three consecutive years.
This time Xiaomi's financial report, let people's biggest feeling is not easy, how should we analyze and judge Xiaomi's financial report and future?
First of all, the performance of real money and silver is the most important thing in the capital market. Before we repeatedly said, for the current capital market, the capital market actually does not believe in tears, do not believe in the story, the only thing that believes is the performance of real money and silver, so we see that from the beginning of this year, as long as the major technology stocks can come up with a good performance of the capital market, will give good feedback, but once the performance is not good, no matter how crazy your story is, the performance of the capital market will be very bad, which can be said to have become a major trend in the current capital market. So in such a big background, Xiaomi can come up with such a good profit performance is undoubtedly able to really give confidence to the capital market.
Secondly, let's look at the current development of Xiaomi's overall smartphone, which is actually quite good, Xiaomi's smart phone, as its core business, has formed a comprehensive advantage of smart phones in the development process of these years, especially in overseas markets, Xiaomi has formed a continuous advantage of smart phones, so in this context, global shipments exceed 24 million units, which is undoubtedly an important embodiment of Xiaomi's high-end, smart phones as Xiaomi's main business line, It can be said that it is very worthy of our attention.
Third, from the perspective of long-term market development, Xiaomi's ecosystem has actually gradually formed, whether it is the current development of Xiaomi or its subsequent car-making business, in fact, it is relying on Xiaomi's ecological chain to continuously push backwards, which is actually a very important market development direction for Xiaomi, we can say that Xiaomi's ecosystem has built up the main market advantages.
Fourth, a very important point of Xiaomi this time, this is the soft business, what is the soft business? We see that xiaomi's user scale expansion is very clear, and the Internet commercialization ability continues to increase, xiaomi's Internet business revenue reached 28.2 billion, which is undoubtedly very difficult, we know that apple can have such a good development in recent years, is that in the process of its own business development with the help of its own Internet business, it has obtained a very strong market moat, and xiaomi is undoubtedly building its own moat, which may be the biggest highlight of xiaomi at present.