Although Zotye has been away from the automobile consumer market for some days, it will always return to the public's vision with some explosive news, such as the participation of capital parties in restructuring, the acquisition of factories and the continuous rise in stock prices.
Recently, a tesla acquisition of Zotye Automobile news has been widely circulated on the Internet, the content of the document shows that Tesla is going through the process and procedures of acquiring Zotye Automobile, and even the documents that have been exposed have been exposed.
Affected by this news, on March 10, *ST Zotye's stock price changed the trend of continuous decline this year, and quickly rose shortly after the opening of the day. Although Tao Lin, Tesla's vice president of external affairs, debunked the rumors through her personal Weibo on March 13: "naked fake news." But this is also difficult to resist the soaring share price of *ST Zotye, as of March 15, it has been in a three-trading day continuous rise and limit, in a very crazy state.
In fact, the year-long rumor of "Tesla's acquisition of Zotye", after tesla's second factory site has not been substantially improved for a long time, superimposed on the so-called stamped document blessing is enough to give investors in the capital market sufficient illusions. The objects of the scandal have changed frequently, and the acquisition of *ST Zotye is still under stage.
Although Zotye Automobile officially completed the restructuring at the end of 2021, it is still a "mess" after the reorganization. There are many production bases, but most of them are in a state of suspension of production, and the overall capital chain is still very tight after the debt is paid, facing serious losses and debt crises, and the accumulation of backward car-making technology is more difficult to support the overall situation.
Since there is no way to return to the sky in the auto market, the capital market may be able to play a trick. Since the beginning of 2021, rumors about Zotye have been frequent, and *ST Zotye's stock price has also soared from the lowest 1.14 yuan to 9.94 yuan, an increase of nearly 8 times, creating a history of 27 ups and downs in 42 trading days, which can be called "demon stocks".)
Because of the frequent changes in the stock price in a short period of time, Zotye has been named by the exchange many times, and even suspended for verification. According to its 2021 performance forecast report, it expects a net profit loss of 400 million yuan to 600 million yuan. Originally, the resumption of production was far away, and the mind was also put on the matter of speculating on stocks, and the road to Zotye's rebirth was heavy and long.
Uncle Zhong believes that under the trend of new energy, the new energy car stocks have generally experienced crazy gains in 2021, and there may be many bubbles behind the high prices. Since entering 2022, under the influence of unfavorable factors such as "lack of core" and "rising raw material prices", the bubble has gradually begun to burst and return to normal.
From the previous frequent speculation of Huawei's automobile concept stocks to today's Tesla, the capital speculation methods used by car companies do not seem to have changed much, and only the object of speculation has changed. In the short term, this has a certain positive impact on the company's stock price, but it is difficult to help the company's operation to get out of difficulties and substantial development.
Who produced this document? What is the purpose? I believe that everyone already has a clear answer in their hearts. Nowadays, it is too difficult for automobile companies, production and manufacturing is only the most basic skill, innovative marketing must keep up with the mainstream play, and it must have its own set in the capital market to ensure its own sustainable development.