The annual National Two Sessions officially kicked off, China FAW Hongqi brand as the People's Daily client report on the two sessions of the designated car, Hongqi H9, E-HS9 to help do a good job in the National Two Sessions report, and the public to witness the pace of development of the times.
In recent years, FAW Hongqi has faced the crisis of global chip supply shortage, promoted brand renewal and upgrading with innovative technology, bravely assumed the responsibilities of veteran car companies, adhered to the principle of "everything is user-centric", injected innovative power into heart-warming services, and given the brand the strength to continue to rise.
At the beginning of this year, Hongqi brand seized the opportunity of ice and snow events and The Spring Festival to ignite a new "flash point" for the new Hongqi brand to continue to help social welfare and polish the national automobile brand image. The Hongqi brand has become a strategic partner of the national snowmobile team, the steel frame snowmobile national team and the bobsleigh national team; FAW Hongqi presented the Hongqi H9 to China Ice and Snow Glory athletes and reached cooperation with the Shooting Sports Management Center of the General Administration of Sport. During the Winter Olympics, 120 Hongqi H9 and HS7 activity support teams will be provided to carry out event vehicle services.
In addition, around the Spring Festival, a heart-warming "send-off" activity was launched in the landing cities of the new red flag throughout all regions of the country, and the owners of the red flags around the country provided free station delivery services for a total of 4822 people who urgently needed to return to their hometowns through the travel platform. From the "college entrance examination" that has lasted for several years to this year's "Spring Festival station", Hongqi brand has created a deep brand sentiment among consumer groups through social welfare actions, and has become an important support for the continuous improvement of brand appeal.
Source: Cailian News