As the topic is, you can finally discuss this issue, because in the past, this section did not make people feel that the choice of "not going to be", now there are new players to join, there is room for discussion. The previous BYD yuan PLUS announced the price, aiming at the 150,000 landed family car market, which will directly let some users who originally bought fuel vehicles run to buy electric vehicles. Someone may want to say, this is too exaggerated. Let's first look at what are the pure electric vehicles that can be bought in China now, and then you will understand.
Home "substitute" players
In 2021, domestic electric vehicles are finally bidding farewell to the self-hi-hi stage of rich people and didi, and truly opening up popular C-end consumption. The popular type is that ordinary families can afford it, and every household is willing to buy it. However, last year, many ordinary families cut into the new energy vehicle market, most of them as the second car at home, light transportation, that is to say, this car is a "substitute" player at home, a family out or long-distance also drive a fuel car, the tram is mainly used to send babies to school, urban commuting, more popular is zero run T03 This kind of car within 100,000, the budget is slightly more, can have 150,000, most of the choice of models is AION Y, good cat and dolphin These models.
The common feature of these cars is that they are feminine, the shape is cute, how fashionable the color matching is, and the size is small, which is convenient for driving through the city and parking in narrow parking spaces. The main reason why these cars are favored is that the second car in the family is usually mainly used by girls.
Speaking of this, by the way, if you are tangled, how to choose these cars, which has the largest AION Y space, the dolphin endurance has the best sense of control, the good cat appearance is very good for some people's taste, and the power acceleration is the strongest, the intelligent aspect of AION Y and dolphin strength online, good cat everyone knows, are chip dragging hind legs. Therefore, everyone chooses according to their own needs.
The question is, do the 150,000-level pure trams have to be cute? One thing, have to look at both sides, although it is indeed easier to accept electric vehicles if it is the second car at home, but there are more people who only use the car among the 150,000 buyers, can they buy electric vehicles?
Everyone knows that no one buys the type
In fact, it may not be that everyone does not want to buy, but the situation does not allow it. People know that no one buys the type is the "elegant number" I gave to didi cars, including but not limited to geometric A, AION S, slight blue 6, Qin EV, these cars run all over the street every day, really people know. They, the budget is also in the 150,000 level, priced to today, I think it is acceptable, than the same size of fuel vehicles, like what Xuanyi Langyi, Carolina Leiling, not much more expensive, and can enjoy a larger and more practical space, better NVH and very low cost of the car. Objectively speaking, instead of buying Xuanyi Langyi, but also paying the purchase tax, it is better to really choose me to say these electric vehicles to use at home, with enough space and good economy to better solve household needs.
But the problem is that these cars are not bought, it looks like these are mostly oil to electricity, high posture, design and tradition, in fact, I think the main reason is that the image is damaged. Even if you can't name it, you will "Oh ~ is Trumpchi's online car ~", hard-earned money to buy a car, if you are said by a friend, it is not easy to do. That's why the popularity is high enough, everyone knows it, but no one buys it.
In addition, the only user of the 150,000 buyers who uses the car is usually more concerned about the economy, although the electric vehicle use economy is good, but it does not preserve the value, at least these net red car regulars are like this, easy to buy, want to sell, not only can not find a personal income, but also sell too cheap, a loss of tens of thousands, which is enough fuel car burning for several years. Therefore, even if many people start to consider electric vehicles, look at a circle down to find that it is still to buy a fuel car, for friends in the city of limited purchase, it is also to buy Qin PLUS DM-i xiang, there is no mileage anxiety, it is to spend some time queuing up to pick up the car.
Family only use a car?!
So is it 150,000 in hand, want to be the only buyer to use the car to solve the just need, have to give up the electric car? The answer to this question may be different this year. For example, the recent listing of meta PLUS, I think it will reverse the situation to a certain extent. This car is larger than the Dolphin in size, with a length, width and height of 4455/1875/1615mm, a wheelbase of 2720mm, positioned as a compact SUV, according to our colleagues' actual measurements, its internal space is close to that of traditional fuel vehicles like Macchiato. Although it is still a lap smaller than a standard SUV such as the CR-V, it also meets the entry standard for home use.
On the whole, the appearance of this car is also in line with the traditional SUV, to a certain extent, it is a cater to the home market, after all, it must meet the aesthetics of most people in the family. The interior is personalized, and I think it is also out of the attraction of young family users, coupled with the bydder pure electric platform 3.0 technology that has been obtained on Dolphin, it may become the only car used by some young families.
In fact, near the price of 150,000 yuan, there are some options, and with a little budget, you can choose Xiaopeng's G3i, P5 and zero-run C11, and even Volkswagen's ID.3, which are more in line with the needs of the family in terms of size. At the same time, there are more advantages in terms of safety and driving experience.
The editor said: In the past two years, the popularization of electric vehicle infrastructure has begun to sink to the townships, it can be said that it has reached a relatively mature state, battery technology has become reliable and safe, the problem of winter battery life has been alleviated to some extent, ordinary consumers have also been somewhat exposed to electric vehicles, and the acceptance of electric vehicles in the entire new car consumer market is indeed much higher. Under such a background, whether it is from within 100,000, or from 100,000 to 150,000, 150,000 to 200,000 or even more than 300,000 markets, the consumption of electric vehicles will show an explosive trend, and more and more explosive models will be sold more and more per month. But in the middle, I am most optimistic about the 100,000-200,000 price range, 150,000 for the median, is a hot area, of course, will also be the manufacturer's "soldiers must fight for the place".