In the automotive market, the demand for compact cars is huge, the price is affordable and easy to use, and the consumer group is relatively large. If you buy a car with a budget of about 100,000 yuan, there are many choices for cars at this level, including domestic cars with young shapes and rich configurations, and there are also joint venture cars with larger discounts and more value preservation. However, it is not easy to find a car that matches your own needs, and you must do strategy according to the product strength, sales volume and preferential situation of the model before buying a car. Among the many models, Buick Yinglang with a high cost performance to get a lot of consumer attention, years ago we investigated the discount is 40,000 yuan, recently we have a new survey, let's see what new changes?
Monthly sales of more than 20,000 vehicles, high equipped with cars / low with no cars
According to the survey, Buick Yinglang sold 21,431 vehicles in January this year, compared with the same level of Nissan Tianlai monthly sales of 18,739 units and Toyota Corolla monthly sales of 12,564 better performance, is one of the main models of Buick cars. In the Buick Yinglang model series, the best selling is the 2021 model priced at 125,900 yuan The model 1.5L automatic elite model, that is, the high-end version of 1.5L, although it is weaker than the 1.3T three-cylinder version of the model, the fuel consumption is slightly higher, but the four-cylinder engine + 6AT power combination still makes many consumers more at ease. It is only 6,000 yuan more expensive than the low configuration, but there are many more practical configurations, such as reversing images, reversing radar, cruise control, sunroof, multi-function steering wheel, 7-inch central control large screen, navigation, voice control, Internet of Vehicles, OTA upgrades, LED headlights and other configurations, the vehicle is more cost-effective. However, at present, buying it needs to pay attention to a problem, that is, the high-end version has a car, the low-end version has no car, and no car needs to wait for 20 days.
Who are the people who bought the Buick Yinglang, and which cars will be considered?
Buick Yinglang's consumer group is mostly young people, probably at the age of 25-35, who have a limited budget for buying a car and want to buy a family car with a better cost performance. And Buick Yinglang's appearance is stylish, the space and configuration are also good, coupled with such good sales, it has become a reason for many people to buy it. People who generally consider buying Buick Yinglang will also consider Toyota Corolla and Changan Yidong PLUS models, which are relatively well-known cars.
About 100,000 car purchase budget, many people will be entangled between independent products and joint venture brands, such as the sale of good Yidong PLUS and Buick Yinglang, Changan Yidong PLUS appearance is young, the interior technology is strong, compared to Yinglang has a richer configuration, the power performance is also stronger, the current cash discount has 6000 yuan. Buick's calm shape and homely interior are not enough to cater to the aesthetics of young people, and are more suitable for older consumers. Young people who buy a car are most concerned about appearance and performance, so there are also cases where Yidong PLUS gives up Buick Yinglang.
There are also people who buy cars mainly to commute to work, paying more attention to safety and comfort, and handling. I have seen Corolla before, although it is more fuel-efficient, but the safety is not high. Later, I saw Buick Yinglang, preferring the interior workmanship materials, the space is not crowded, and the power is more powerful. Another is the price, before learning that the Corolla offer is more than 20,000, pick up the car need to wait 30 days. The Buick Yinglang offers more and is more in line with the car purchase budget, so there are also cases of direct booking.
The discount is 5,000 more than a year ago, and the sub-low allocation is less than 100,000 yuan
We learned from a 4S store in Beijing that taking the hot sale 2021 model of the model 1.5L automatic elite type as an example, it currently has a car purchase discount of 45,000 yuan, which is 5,000 yuan more than the cash discount a few years ago, and there are two ways to buy a car:
1, full payment directly to buy, the guidance price of 125900 yuan on the basis of the discount of 45000 yuan, plus the purchase tax of about 7342 yuan + insurance premium of about 4000 yuan + about 1000 yuan of license car inspection fee, landing about 93242 yuan.
2, buy in installments, the discount is also 45000 yuan, to the down payment of 50% + loan 24 periods as an example, that down payment and loan are 40450 yuan, each month repayment of about 1685 yuan.
Used car residual value
We found the Yinglang 2021 model from the current mainstream used car platform The model 1.5L automatic elite type, which landed at a price of more than 90,000 yuan that year, traveled 12,000 kilometers in a year or so, and is now quoted at 78,800 yuan.
Vehicle maintenance part, Buick Yinglang maintenance cycle of 5000 km or 6 months, the price of small maintenance is 312 yuan, three years of driving 60000km maintenance costs about 6288 yuan, an average of about 2096 yuan per year, not cheap, the main reason is that the maintenance interval is somewhat frequent.
brief summary:
From the perspective of the current car market, many models have dropped by 20,000 or 30,000 yuan, such as corolla's current discount of 21,000 yuan, Volkswagen Langyi discount of about 30,000 yuan, and the landing of two joint venture cars is more than 100,000 yuan. In contrast, the Buick Yinglang with a discount of 45,000 yuan is more attractive to consumers. Before we also did a survey on it a few years ago, when the car discount was 40,000 yuan, and the recent survey was 5,000 yuan more preferential than before, the cost performance was higher, and the landing price of more than 90,000 was even cheaper than many domestic cars. At present, there is no car with low equipment and high equipped with cars, but this does not have much impact on consumers, because the 1.5L high-end version with a more abundant configuration is obviously more cost-effective with a four-cylinder engine. (Image from the Internet)