The boy looks at the car, and the model looks at a quasi
Girls look at lipstick, and the color number looks at a quasi
Boys look at lipstick: Aren't they all red?
Girls look at cars: Aren't they all four wheels?
How to make boys understand the temptation of lipstick to girls?
How to make girls understand the attraction of cars to boys?
In fact, the two are similar
Match the lipstick with the brand of the car
Understand their respective worth at a glance!
01
Domestic independent brand
Beauty brand Kazilan, Nature Hall, Meisu, Polaria, car brands Chery, Great Wall, Geely, BYD, Changan, SAIC Roewe MG these are domestic independent brands, to be honest, now whether it is the beauty industry or the automobile industry, the quality of domestic independent brands are improving, although the beauty industry and the automotive industry's independent brands are taking the "rural encirclement of the city" strategy, but it can not be denied that the cost performance and quality of these brands are on the rise, and more and more people in first- and second-tier cities are choosing.
02
Affordable brand
Maybelline, L'Oréal, Revlon, Innisfree, etc. are all affordable beauty brands, and people often use the "big-name affordable version" model to market these brands, but they are really easy to use. This is like some big car group brands, such as General Motors' Buick, Chevrolet, Toyota Group's Toyota brand, Honda's Honda brand, Volkswagen's Volkswagen brand, Ford, Hyundai, Kia, Peugeot, Citroen, etc., if you look deeper, the lipstick of these brands corresponds to the models of these car brands below 250,000 yuan.
03
Light luxury brand
Shu Uemura, M.A.C, Anna Sue, Lancôme, Estée Lauder and other make-up luxury brands, Renault and DS are French light luxury, Subaru Japanese function. Light luxury lipstick corresponds to the high-end models (more than 250,000 mid-to-high-end models) in Renault, DS, Subaru, Crown, and affordable car brands.
04
Luxury brand
CHANEL, Givenchy, Armani, YSL, Dior, Burberry, these old luxury brands, beauty and skin care products compared with the same brand of bags, clothes compared with the price is much more affordable, is the first luxury goods that many people have. Bmw, Mercedes-Benz, Audi, Volvo, Lexus, Infiniti, Lincoln and other well-known luxury car brands, models are also divided into three, six and nine, entry-level models like luxury cosmetics, the price is close to the people.
05
High-end luxury brand
06
Top luxury brand
These brands do not need to be introduced more. It is the dream brand of many girls and many men. Christian Louboutin is a world-renowned high-heeled shoe brand, with the iconic red-soled shoes as the signature, but also the favorite brand of many sexy actresses, Christian Louboutin's lipstick wins in packaging cutting-edge, just like Ferrari, McLaren, Lamborghini, Aston Martin and other supercars, highly recognizable.
07
Personalized branding
Tom Ford, the first fire in the universe, from the price and personality of the TF family lipstick is like the performance car in the car industry, lipstick color reduction is high, TF is also good at marketing the "LIPS & BOYS" series named after men, so that Tom Ford's lipstick has become a highland that occupies the lip makeup industry. Mercedes-Benz AMG, BMW M series and Nissan GTR are high-performance versions of these brands, which are very compatible with Tom Ford's lipstick series.
Founded in 2004, the American brand Besame is different from most fashion-oriented makeup brands, it specializes in retro makeup products, and not only the packaging is full of vintage, but also the color is well reproduced. It's a lot like the car brand Jeep, which only makes professional-grade SUVs.
NARS is an American makeup brand founded in 1994 by French makeup master Franxois Nars. NARS uses the most classic black, plus a personalized logo to express the minimalist spirit of the brand, and the feeling of MINI and smart in the car brand is very similar, personality but not stingy.
If you say, there is no concept of lipstick? Some netizens use fashion brands to correspond with cars.
BYD-Li Ning: Both can be called "the light of domestic goods", ANDD's main model price has always been maintained in the range of 130,000-200,000 yuan, maintaining a people-friendly attribute, and also coinciding with Li Ning in terms of pricing orientation.
Honda-Converse: Both are also considered to be international brands in the eyes of consumers, and they have several timeless classics, not small in scale, and retain a little personality of their own.
Volkswagen- Adidas: The brand image is more high-end than ordinary brands, but the setting of the product is more close to the people, which is a positioning that is biased towards the mid-range.
Mercedes-Benz-Coach: Coach is a light luxury brand, the Mercedes-Benz of the automobile industry is a bit like Coach, the brand image is biased towards luxury, for the middle class to do its best.
BMW-AJ: Although AirJordan is not a luxury brand, AJ's shoes are quite popular with hipsters, and some limited edition sneakers can also sell for sky-high prices. Why is BMW the AJ of the automotive industry? The inherent sports gene and relatively high-end brand positioning also coincide.
Old driver friends, do you think this analogy is reasonable?
If you have friends around you who don't know much about cars, you may wish to send them to see if you have more understanding of cars?