Such a charming design, or the "red flag" in the impression? Real-time analysis of red flag E-QM5
When people think of Rolls-Royce, they think of luxury car brands, and when they mention Hongqi L5, they think of Chinese luxury brands. In the memory of many people, the appearance image of the Hongqi brand is mostly in the solemn military parade, and the bright red flag in front of the front of the car is the most moving place of the Hongqi car. Nowadays, as a Luxury brand in China, Hongqi is perfectly integrated into the current automobile market environment, whether it is Hongqi H9, Hongqi E-HS9, or Hongqi HS5, Hongqi HS7, you can see the full and towering Hongqi locomotive shape, which can be called the most recognizable product design of the Hongqi family. However, Hongqi has a pure electric new product that breaks this conventional design, it is Hongqi E-QM5, the official positioning of medium-sized car, priced at 239,800 yuan, has been officially listed recently.
The biggest highlight of the new car is the exterior design, which changes the front shape of the car with a straight arch in people's impression. In the front face part of the Red Flag E-QM5, you can clearly see a look similar to the national essence "face", like the appearance of Sun Wukong in the cartoon when he was a child, two LED wide light strips are wrapped around the two sides of the front grille, supplemented by 12 vertical strips of chrome trim embellishment, plus the flat air intake design under the closed grille, which looks lifelike and adds a lot of vivid texture.
At the same time, the new car also adopts the popular split LED headlight design, supplemented by high-gloss black trim panels running through the front lip, highlighting the layering of the front face. It is worth noting that the addition of the red flag logo at the top of the front hood, like a finishing touch, gives the front of the car a distinctive sense of agility. As far as this shape is concerned, it is more "charming" than the feelings brought by hongqi products in the past.
Body side, echoing the front face design, Hongqi E-QM5 adopts a completely different style design from other Hongqi products, the same is a double waist line, the upper waist line extends backwards along the body, and uses a coupe body design such as lifting and expansion, and the sports atmosphere is quite strong. In addition, the new car also adopts a suspended roof design, supplemented by long chrome trim strips to embellish the upper window edges, adding a bit of fashion. Although they are all popular design languages at present, it seems that the side design is slightly exaggerated and may not meet the aesthetic vision of all young people.
In terms of size, the length, width and height of the Hongqi E-QM5 are: 5040/1910/1569mm, and the wheelbase is 2990mm, which is a leading dimensional performance compared with the same level. In the rear part of the car, the line posture has shifted from full to sharp, and it can be clearly seen that the two stiff rib lines from the top of the tail box cover along the tail box over the tail tail and the tail tail to the tail license plate are gathered, which forms a distinct visual difference with the bright red L-shaped taillight shape on both sides of the tail and strengthens the layering of the rear.
In terms of interior, the new car does not adopt the same exaggerated design style as the appearance, the interior layout is symmetrical around the cockpit design, the interior tone is mainly black and brown, the business atmosphere is relatively strong, a brown gradient trim strip runs through the center console, accompanied by a quicksand-like light and dark texture, which enhances the calm atmosphere of the interior. In addition, the new car is equipped with an LCD instrument and a 10.1-inch floating central control screen, which supports functions such as navigation, Internet of Vehicles, OTA, Wi-Fi hotspots, etc., but does not provide voice recognition control functions.
In terms of configuration, the new car is equipped with functions such as reversing image, keyless start, main driver seat ventilation, electric adjustment of the passenger seat, 4-speaker audio, LED headlights, automatic air conditioning and other functions, and the functional configuration is mainly practical. It is worth mentioning that the new car is equipped with active braking and forward collision warning functions as standard, but only the front row of the whole series is equipped with airbag configuration.
In terms of core power, Hongqi E-QM5 is equipped with a permanent magnet/synchronous motor with a maximum power of 136 horsepower, the charging version is equipped with a 54kWh lithium iron phosphate battery, and the replacement version is equipped with a 56kWh ternary lithium battery, the battery energy density is 140Wh/kg, the pure electric mileage can reach 431 kilometers, and the power consumption for 100 kilometers is 13.5kWh. In addition, the charging version also provides a fast charging mode, which takes only 0.5 hours to charge the power from 0 to 80%.
epilogue
Judging from the product performance of Hongqi E-QM5 in all aspects, this car is indeed built in the direction of online ride-hailing, the appearance design is eye-catching enough, rich in high topicality, the interior design is mainly business style, the function configuration is simple, and it can basically meet the driving needs of online ride-hailing drivers and passengers. Combined with the price of the new car of 239,800 yuan, compared with the competitive models, the cost performance of the new car is not high, and the comprehensive product performance is not as good as that of Xiaopeng P7, BYD Han EV and other models, and it is not recommended for individuals to start.