Text | Carry the pot to punch
In 2022, it's hard to define a young person with a single label.
They are like ice and fire that can be switched at will, one second they may still use rhythm to consume their calories in the bounce nightclub, and the next second they will start to quietly experience the beauty of art and reading in the early morning of one meter of sunshine. You can go skiing in Altay, you can go to the sun and sand of Sanya for a day, you can shout for a goal, a shot, and you can also take the Kindle to read the words that have been circulated in history while eating instant noodles. Wandering between trends and literature and art, diversity is the way this year's young people play.
There is more than one love in life, countless brands want to make friends with young people, and the diverse players such as the YARiS L family are not just staying in understanding, but going further, and truly integrating into the lives of young people in the details.
The self-cultivation of a means of transportation
How to make the lives of young people burst out of a more vivid breath? This requires a deeper analysis of the needs and lives of young people,000 years after self-renewal, GAC Toyota brought the 2022 YARiS L family.
The fierce competition in the stock market makes car companies need to divide products more carefully, in this irreversible young, sporty era, find each new demand point, car companies can not rely on a trick to eat all over the world as usual, in the unprecedented change pattern, YARiS L family first grasped three core points - fuel consumption, quality and reputation.
This year's young people can earn and spend, and what is more surprising is that they have more shrewd financial considerations than their brothers, in other words, they do not like to spend money indiscriminately, and prefer the keyword "province", not only to save money, but also to worry.
Let professional people do professional things, and save their money, time and energy to do what they like.
This is precisely the characteristic of Toyota's products, low fuel consumption, so that young people how to dial the calculator feel cost-effective.
The family is equipped with a 1.5-liter naturally aspirated engine with a maximum power of 112 hp and a peak torque of 139 Nm, while its official fuel consumption is only 4.9L/100km. What is this concept, that is, if a young man drives 20,000 kilometers a year, according to the current oil price of 7.8 yuan, the previous year is only 7644 pieces, almost 0.38 yuan a kilometer, a day is about 20 pieces. Taking the subway and bus in the north, Shanghai, Guangzhou, and Shenzhen may be about the same as this daily cost.
Toyota car retention rate is recognized, the YARiS L family also brought a very excellent configuration level, added as the standard LED daytime running lights for the whole series of beautiful and practical use, three-dimensional self-luminescent dashboard, multi-function information display is sitting in the car immediately feel that every penny is spent is worth it, every time the start of the vehicle to see the dashboard pointer lit up, there will be an inexplicable desire to go out to the party, especially at night when starting, The cockpit comes with its own light and BGM sound, and the party is calling teenagers!
In addition, adhering to the high safety configuration level of the Toyota car series, the YARiS L family is equipped with a fixed speed cruise system as standard, not only can you relax your golden right foot in the cruising state, the system also realizes intelligent car following, in the commuting across the city, the driver's nerves do not have to be highly tense, you can enjoy the fun of self-driving more leisurely, look at the distant mountains and white clouds, feel the gentle winter sunshine, yes, this is a car tour with a sense of quality.
Move-play coffee growing manual
Of course, sports are not just talk, under the extremely low fuel consumption, the YARiS L family also makes you feel the pleasure of control as much as possible.
Old drivers like to dry their fuel consumption in the circle of friends, and every time the value of the lower limit is refreshed on the dashboard, it is the achievement point of their accurate control of the throttle. Just got a driver's license, from the racing game into the cockpit, into the road of the cute new people, like to pull the high speed, roll down the window, let the wind blow through their hair, let the engine pleasant sound and speed increase to cooperate, speed is the most primitive desire.
Of course, for a guidance price of only 8.58-10.38 million yuan of commuter cars, walking through the streets is really its strength, not to mention that the family is also equipped with an integrated control multi-function steering wheel as standard, it continues Toyota's consistent characteristics, the sense of road is clear can bring a certain driving pleasure, and it is not too soft, there is no virtual position, there are rich buttons on the steering wheel to match the various control functions one by one, and the skilled "blind exercise" attribute allows you to wander in some narrow Net red punch points. There is no need to sag the line of sight at all, and the orientation and distance between the front and back of the vehicle can be better controlled.
In addition, the family chassis suspension adjustment is very tough, very supportive, in the corner can feel a very good support, this is also a small car fun point, small and flexible body, will make you more willing to explore a lot of narrow "secret", especially Beijing 798, Shanghai M50 this kind of creative industry park transformed from the old industrial base, you can rely on their own control and size advantages, find better than those big shooting punch points.
Jing - Capture the Appearance Party
Yes, punching in and taking pictures is also the pleasure of people who play with cars, not to mention the young people who are keen to post beautiful photos in the circle of friends and little red books? Everyone has the pursuit of beauty, but in the end how to be the most fashionable in their hearts, everyone has different opinions. This is also what we mentioned earlier, now car companies can not "one trick to eat the world", need to use more meticulous operation to impress young people, YARiS L family not only bring 6 amazing colors, three cars in the aesthetics also have their own strengths.
Zhi Xuan X this car has a strong crossover wind, the highest chassis in the family, with the most SUV elements, in addition to the past products, it has more tough lines, hexagonal black mouth and a little Lexus flavor in, black wheel eyebrows and silver skid plate make it appear more solid and reliable, especially suitable for camping or some masonry pavement industrial park photo, the taste of the urban prodigal son came out at once.
Zhixiang is the most people in the eyes of the quiet sedan, the side looks like its lines are simple and smooth, the proportion is coordinated, it is the "three good students" that everyone usually mentions, good quality, good retention rate, low fuel consumption, you can't pick out any faults, the loading capacity is also online, plainly accompany you every weekday and weekend.
Zhi Xuan has a more compact and fashionable atmosphere, it also has a little bit of the fine tradition of NCP91, and even if you go to some small tracks, you can see their galloping figures, and the lap list is indispensable to them, after all, people's sports genes are not bad, and they were also small steel cannons that won the CTCC event championship that year.
So not only do many female car owners like its small and exquisite, male car owners also like this big toy, whether it is a winding mountain road, a speeding highway or a narrow internet red alley, it can be at ease, slightly change the appearance of the take-off, is to hate the decent, the pursuit of control fun of the first choice.
Youth is unique, need to be as much as possible to sprinkle and enjoy, to enjoy the rhythm of the times, but also to quietly feel the beauty of time precipitation, YARiS L family has brought such an impression of the blessing, sales performance also confirmed the success of GAC Toyota's young marketing.
Born in the "zero defect rate" title of GAC Toyota's third production line, quality control is also in line with the young people's impression of "driving a Toyota car that is not bad", after all, fuel saving, worry-free, reliable and fun is the correct way to open the life of young people with cars, even if everyone's views on cars can not be generalized, but the YARiS L family's exciting cost performance makes it the best choice in the market, I believe that in 2022, the YARiS L family with diversified attributes will definitely have a role in the Chinese car market.