Since Infiniti released the QX55 the year before, we were surprised to hear recently that this car may be introduced into the domestic market. Because I really can't think of a reason for Infiniti to do this, especially in the Chinese market, if it is not specifically mentioned, I believe that many consumers are about to forget this brand. In such a market environment, the introduction of a new coupe SUV... It doesn't seem to help Infiniti get out of the status quo.
Fast forward to 2022, we see Infiniti trying to make some changes, such as the brand officially incorporated into the Dongfeng Nissan management system, through business integration to reduce the brand operating costs, but also conducive to playing the "high-end Nissan" image strategic goal.
However, I think that the more such an environment, the more cautious it is to introduce new products. In particular, the QX55 is a coupe SUV model that doesn't look so eye-catching. If I'm not mistaken, many netizens' comments on this car are old-fashioned interiors and bad CVTs. This makes it completely unlike what a luxury brand car should perform.
Previously, we had a program dedicated to the problems of Nissan CVT, and I will not dwell on it here, and Infiniti has not been able to escape this spell.
Putting aside these, infiniti QX55 this car in the appearance of the design, I think it is still relatively standard. The more fashionable and dynamic appearance can well satisfy the discerning appetite of consumers, and the large-size grille is controversial, but the design of this headlight group should be the place that best reflects the design level of this car, and it looks particularly beautiful. The side lines are elegant and smooth, the tail is full and rounded, and the overall sporty style is ready to come out.
Then in terms of interior, unlike the mainstream luxury cars now, Infiniti's interior style is indeed unsatisfactory, the two screens are separated from the top and bottom, while retaining a large number of physical buttons, this design is not flattering. The combination of mechanical hands and LCD meters makes it look more like a "semi-finished product" in change. However, in terms of materials, the texture of the Infiniti QX55 can still break the wrist with the same level of luxury cars, after all, it is also a luxury SUV, which will not be too cold.
In terms of power, the current overseas version of the model is equipped with a VC-turbo 2.0T engine, with a maximum power of 200kW, and the peak torque has reached 380N·m. Sometimes, we will find that Infiniti is very contradictory, in some products either emphasize sports, or emphasize the home, so that in the minds of consumers, Infiniti's brand positioning has always been relatively vague. This is also one of the key reasons why it is difficult for this brand to grasp the marketing focus in China. In addition, the car, providing an intelligent all-wheel drive system, can bring better driving experience.
All in all, the Infiniti QX55 seems to me to be a freak, a product in the luxury SUV camp that is a bottle of dissatisfaction and a half bottle of dangling. The design is beautiful, the appearance is very beautiful, the texture is there, the material is sufficient, the power is strong, and the technology nissan is strong. But when I put these together, I found that the materials used here were strong, but the design was almost, the engine here was strong, but the gearbox almost meant... Don't say it's a luxury car, any product before the official transaction, let consumers feel that it is almost a taste, it will not be easy to sell.