Zhong Tianyang
On February 5, the Chinese team won China's first gold medal in the short track speed skating mixed team 2000m relay race at the Beijing 2022 Winter Olympics, setting off the first climax of the Winter Olympics. At about the same time, Fan Kexin, a Chinese short track speed skater who won the first gold with his teammates, also announced that he would join hands with Omega, the official timing brand of the Winter Olympics, and become a close friend of Omega's brand. In fact, the Winter Olympics is not only a grand event for athletes from all over the world to compete, but also a stage for watchmaking brands.
Fan Kexin, a Chinese short track speed skater who won the first gold medal with his teammates, became a close friend of the Omega brand.
Commemorate the Winter Olympics
The Beijing 2022 Winter Olympics is Omega's 30th official timing of the Olympic Games. As early as 100 days before the countdown to the Beijing Winter Olympics, Omega took the lead in launching the Seamaster series Aqua Terra watch "Beijing 2022" to celebrate this ice and snow Olympic event in advance.
The case of this watch is 41 mm, made of stainless steel, with a stainless steel bracelet and an arched sapphire glass. The white ceramic dial is decorated with ice patterns, paying tribute to the exciting alpine skiing, luge, speed skating and ice hockey sports of the Winter Olympics.
Omega Seamaster Series Aqua Terra Watch "Beijing 2022"
Omega "Beijing 2022" special replica watch
The Winter Olympics also released a new "Beijing 2022" special replica watch, whose design is inspired by the gold watch launched by the brand in the 1930s. The case diameter of the watch is 39 mm, made of the brand's developed Sedna 18-carat gold, white enamel dial and blue hands, the color is bright and classic.
Of course, commemorating the Winter Olympics doesn't have to be a handful of omegas. This year, Swatch launched three watches and seven SWATCH X YOU canvases for the Beijing 2022 Winter Olympics – a commemorative watch can be made different by freely customizing the watch strap and dial pattern by moving the canvas on the tablet.
Swatch unveiled three watches for the Beijing 2022 Winter Olympics.
The motifs on the watch pay homage to the elements contained in the artist Lin Cunzhen's design of the emblem of the Beijing 2022 Winter Olympics, while incorporating Chinese culture. For example, the "Picturesque Mountains" watch pays homage to traditional art forms and stunning mountain scenery with vibrant colors and designs. The "North Country Scenery" watch uses the blue tone used by Lin Cunzhen in the emblem of the Beijing 2022 Winter Olympics, representing the pure beauty of dreams, the future and ice and snow.
Appear on camera with athletes
At the Winter Olympics, many athletes were highly anticipated before they played, and the watches in their hands also took this opportunity to catch fire - China's Gu Ailing was one of the representatives. Gu Ailing, who is only 18 years old, is known as a "genius girl" by netizens, who is not only a rookie freestyle skier and the darling of the fashion model industry, but also a prospective college student who is full of ambition and promotes the development of skiing through active voice.
Gu Ailing, as the spokesperson of IWC, wore the IWC Pilot's Watch Chronograph 41 to shoot a group of blockbuster films.
Before the Winter Olympics, Gu Ailing, as the spokesperson of IWC, wore the IWC Pilot's Watch Chronograph 41 to shoot a set of blockbuster films, showing the multi-faceted strength of today's young people.
As of press time, China's Gu Ailing scored 161.25 points in the freestyle ski women's big jump qualifier and successfully advanced to the final.
While Fan Kexin and Omega join hands to become the brand's best friend, another athlete who won the first gold medal of the Chinese Winter Olympics with her, Wu Dajing, wore a large film of the Roger Du pi King Racing series watch, which was also fully released. In the new blockbuster, Wu Dajing changed his sports style on the usual field, and the chic white shirt exhibition showed his gentlemanly style.
Wu Dajing, the first gold medalist of the two-time Winter Olympics, performed the Roger Dupi King Racing Series watch.
At this year's Winter Olympics, the Swiss watchmaking brand Poillax also has a spokesperson for the upcoming appearance, he is the hockey star Nico Hischier.
Boulevard spokesman Nico Hischier will participate in the Winter Olympics as a member of the Swiss ice hockey team.
Yusei Yusuke was the focal point of the Winter Olympics. Nishitetsu City, a Japanese watchmaking brand that has signed an endorsement with Habu Knot String, launched a limited edition joint watch with Habu Knot String at the end of 2021, named after "Habu Day". The watch features a dial of mother-of-pearl in a bluish-green gradient, echoing the aurora-coloured costume that Habuyuki wore at the 2017 World Championships in Helsinki. Prior to this, Citizen had already launched two joint watches inspired by Yusei's performance.
Citizen launches the third FeatherEdo Knot String Joint Watch "Feather Day".
Editor-in-Charge: Chen Hua