
The ice pier is completely on fire,
Now the major platforms are sold out.
The online official flagship store is all sold out, Wangfujing has lined up a long line that has not been encountered in ten years, the United Kingdom has fried to 1,000 yuan today, And Japan has fried from 5,000 yen to 10,000 yen, in just one day, it has doubled exactly, why did this ice pier suddenly burst into flames?
Is it just because it's cute?
You must know that three years ago, the ice pier was already online, but even if no one knew him at the Spring Festival Gala in 2021, was the ice pier at that time not cute?
Talk about the real reason why The Ice Pier has gone from ordinary dolls to blockbuster Internet celebrities.
The first and most important point is the birth of the image of Internet celebrities.
You see we, the chief spokesperson of the Winter Olympics, stood out from a bunch of rock sugar gourds, and then wore the shell of the five rings of the Winter Olympics to a backdoor listing, and also found a spouse Xue Rongrong to make this image more vital, coupled with the blessing of the national treasure aura, the exposure became popular.
But this can only attract the attention of foreign friends, and it will not make our countrymen crazy to buy it.
The second point is very critical, called operations.
You see everything from foreign athletes marveling at Dun Dun's small quilts, to the crazy obsession of Japanese journalists, to the customization of medals at dun duns.
The Dun Dun incident of foreign leaders, and then we found that all the people at home and abroad began to line up in a long line, and we all felt as if buying a pier was like buying this wealth management product, and at this time there was a herd effect.
Whether it's a child or an adult, the whole world thinks I deserve an ice pier.
Finally, if we want our ice piers to continue to go to the world, there is a very key link in the future, that is, to engage in an industrial chain of ice piers, for example, we can also shoot a blockbuster like Hollywood, how to defeat aliens with our own strength, or defeat the epidemic, or open a theme park of ice pier image, so that not only can we continue to be popular, but also allow our national tide image to occupy more attention in the world.