Recently, there is news that Apple has successfully acquired the startup AI Music in recent weeks. It is reported that AI Music's technology may be used in Apple Music, Apple Fitness+, HomePod and other applications. At present, AI Music's official website and social media have been taken offline, and only LinkedIn pages have been retained. However, for this transaction, Apple has not responded.
It is understood that AI Music was founded in 2016 and is headquartered in London. The company's Syncaphonic technology provides dynamic music for audiences for applications such as advertising, while AI Music's music engine, Infinite Music Engine, allows you to create audio that matches user contexts, customizing audio solutions for marketers, publishers, fitness professionals, and creative agencies.
Last August, Apple acquired classical music streaming service Primephonic and merged it into Apple Music. With Primephonic, Apple Music subscribers will enjoy a significantly enhanced classical music experience, and in the future, classical music fans will enjoy more Primephonic features in Apple Music, including browsing and searching by composer and track, detailed classical music background information, and several new features and experiences. After the acquisition of Primephonic, the total number of Apple Music songs will reach 75 million.
In addition to the content aspect, Apple Music is also constantly improving the user experience. Last December, Apple Music may have upgraded more than 90 million songs to lossless sound quality after supporting lossless and Dolby Atmos.
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