[News Page-Taiwan Straits Network]
Domineering and eye-catching giant light painting.
▲ The giant meng "Tiger Uncle" of the "Wu Clan World".
According to Xiamen Daily, this year's CCTV Spring Festival Gala, sanxingdui bronze masks have caught fire again, and in Xiamen, you can also experience the charm of Sanxingdui at close range. Since its opening before the Spring Festival, the "Samsung Kaiyun Giant Tiger Welcome" Sanxingdui Cultural Theme Exhibition in Xiamen SM has attracted many citizens, friends and Internet experts to punch in and experience.
Yesterday, the relevant person in charge of The exclusive authorized operator of the Sanxingdui Museum cartoon IP "Wu Nationality World" - Xiamen Yuanchun Cultural and Creative Co., Ltd. took a reporter to visit the exhibition and explained in detail the highlights of the exhibition.
Highlight 1
Domineering and eye-catching giant light painting
The Sanxingdui site was once a highly developed civilization center in ancient China, where many cultural relics such as bronze, jade, gold, pottery and so on have been excavated, which have strange shapes and mysterious aesthetic styles. The little cute people of the "Wu World" were "born" in Sanxingdui cultural relics.
As the visual starting point of this exhibition, the huge light painting on the south outer wall of SM Phase I is the most dazzling, and the most familiar Sanxingdui oversized bronze mask wearing headphones is cool to go out on the street, domineering and eye-catching, and sending bullet screen blessings. The north and south gates and atrium corridor of SM Phase I display the "Thousand Faces Sanxingdui", which collects the "Fu" characters of different periods and the symbols carved on the Pottery of Sanxingdui, and designs the "Fu" gate of Sanxingdui, which means "jumping over the Fumen gate and welcoming the new"; the thousand-layer mirror creates a light tunnel to present the thousand-year-old mysteries of ancient civilization with a strange mirror image.
Highlight 2
Sanxingdui Cultural Center of "Antiquities Tide Play"
The overpass connecting SM Phase I and Phase II is designed as the "Ancient Shu Corridor", the ancient Shu Fuyan, Ruiqi Sanxingdui, and many Sanxingdui cultural relics such as bronze masks and bronze human heads form a space-time corridor, and the endless flow of people seems to shuttle through the mysterious Sanxingdui civilization. At the Sanxingdui Cultural Center in the atrium of SM Phase II, the friends of the "Wu Nationality World" wore Spring Festival costumes to start the time journey of ancient and modern civilizations - the Sanxingdui mask of "Antiquities Tide Play", the naked-eye 3D image with full sense of science and technology, and the cute popular science content... In the prayer and blessing transfer area, the bronze sacred tree elements of Sanxingdui cultural relics run through three layers of pictures, each layer represents the New Year blessings of Fu, Lu and Shou; there is also a "Wu World" pop-up shop, which can bring home Sanxingdui cultural relics creative products; and the "Chinese Sugar King" Zhou Yi specially made an equal proportion of Sanxingdui mask sugar cake is also exhibited at the scene. The giant model of "Tiger Uncle", which is based on the Sanxingdui cultural relic "Copper Tiger", is dressed in Spring Festival costumes and has a fu orange on his head, sitting at the entrance of SM Phase II, bringing new year blessings from ancient Shu.
Highlight 3
Spell out the "Witch World" family portrait
In addition to the exhibition, citizens and friends can also participate in the interaction, Sanxingdui different cultural relics puzzle fragments scattered throughout the mall, through WeChat AR identification to collect six identity cards, spell out Sanxingdui "Wu World" New Year family portrait. "Wu World" also collects the version of the New Year's greetings in dialects across the country, hoping that people in different places will hear the hometown sounds, feel the warmth from their hometown, and record New Year's greetings through the platform, generate exclusive posters, share them with friends and relatives, and send special greetings.
According to reports, Xiamen Yuanchun Cultural and Creative Co., Ltd. takes traditional cultural IP, cultural tourism empowerment, brand cultural creation, digital culture development, and blockchain operation as the core to build a one-stop service platform for the cultural industry chain, and has established strategic partnerships with many key cultural units in many countries such as Sanxingdui Museum, and has cooperated with many well-known enterprises at home and abroad in IP derivative creation, operation and brand cultural and creative marketing. In this Sanxingdui Cultural Theme Xiamen Exhibition, Yuan Chun broke through the barrier between culture and the public through innovative design transformation, and guided the public to understand Sanxingdui culture from shallow to deep. The exhibition will run until February 28.