Zhongguancun Online News: According to foreign media reports, GoPro will expand its camera lineup next year, adding two models in addition to the existing Hero and Max cameras.
At the company's earnings launch, GoPro founder and CEO Nick Woodman said that GoPro hopes to provide more professional cameras while using a large number of the same technology.
GoPro has offered multiple models in the Hero product line, including white, silver and black models for the Hero 3 and 7, as well as Session cameras without a rear screen. However, since the release of the Hero8, GoPro has only launched one flagship model.
Woodman noted that several camera models previously produced by GoPro have attracted the same type of buyers. The company's new plan is to develop specialized cameras that will "appeal to a completely different user base" compared to Hero and Max.
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